HBSP (USA)
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Defining Your Operating Model: Make IT a Strategic Asset by Developing a Clear Vision of the Role of IT
Weill, Peter; Ross, Jeanne W.Book Chapter HBS-3592BC-EService and Operations ManagementMany firms have not addressed the key question of how they want to profit and grow, and how IT can help create their platform. IT savvy firms, on the other hand, clarify what they are trying to do with IT by defining an operating model. In this chapter, Weil and Ross look at IT systems as tools for integration and standardization of business processes rather than an end solution. Using examples of companies like P&G, PepsiAmericas, and ING Direct...Starting at €8.20
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Revamping Your IT Funding Model: Extract More Value from Your IT Investments
Weill, Peter; Ross, Jeanne W.Book Chapter HBS-3593BC-EService and Operations ManagementWith the average firm spending over two thirds of its IT budget just on maintaining operating systems, it's vital that companies begin rethinking how they track and manage their IT funds. In this chapter, Weil and Ross provide extensive guidelines on how companies can compose an effective IT funding model. They stress the importance of establishing IT priorities and monitoring the risks and rewards of current and past investments. This chapter wa...Starting at €8.20
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Building a Digitized Platform: A Journey to Increased Value from IT
Weill, Peter; Ross, Jeanne W.Book Chapter HBS-3594BC-EService and Operations ManagementAs your company begins to expand, whether domestically or internationally, it is important that standardized systems are organized for all branches to maintain efficiency. To do this, your company has to build a digitized platform which focuses on three main areas: a shared IT infrastructure, consolidated data centers, and enhanced IT governance. In this chapter, Weil and Ross outline four stages of organizational learning that must take place in...Starting at €8.20
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Allocating Decision Rights & Accountability: Elements of Effective IT Governance
Weill, Peter; Ross, Jeanne W.Book Chapter HBS-3595BC-EService and Operations ManagementEvery firm, at some level, needs a digitized platform, or integrated set of electronic business processes, to operate effectively. The only way to deliver a digitized platform--and superior business value from IT--is to design IT decision rights and accountabilities so that daily decisions about IT support the firm's strategic goals. In this chapter, the authors explain the importance of transparency in IT governance and describe how a firm's gov...Starting at €8.20
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Whole of Enterprise: An Atomic E-Business Model
Weill, Peter; Vitale, Michael R.Book Chapter HBS-4949BC-EInformation TechnologiesThe use of multiple business models across an organization can create confusion among customers, who may be required to navigate not just different computer systems, but also different ways of doing business. This chapter describes the benefits of adopting an integrated whole-of-enterprise e-business model. This chapter is excerpted from "Place to Space: Migrating to eBusiness Models."Starting at €8.20
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Komatsu in China
Palepu, Krishna G.; Kanno, Akiko; Sato, NobuoCase HBS-114004-EAccounting and ControlKomatsu built a very successful business in China over the last two decades. But it is now facing rising competition from lower cost domestic Chinese companies, which are themselves trying to become global players. Facing the same situation, Caterpillar is implementing a two-brand strategy. What should Komatsu do to retain its leadership position in China?Starting at €8.20
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Ricoh Company, Ltd.
Eccles, Robert G.; Edmondson, Amy C.; Iansiti, Marco; Kanno, AkikoCase HBS-610053-EService and Operations ManagementRicoh, the Japanese copier manufacturer, is committed to reducing its environmental impact to one-eighth of its 2000 levels by 2050. It has already introduced three stages of environmental awareness to its operations, and its recycled copier business broke even in 2006. The company developed environmental accounting methods and produces annual environmental and sustainability reports, but Ricoh is concerned that investors may not take these effor...Starting at €8.20
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Sony
Thomke, Stefan; Osanai, Atsushi; Kanno, AkikoCase HBS-618045-EKnowledge and CommunicationSony used to be synonymous with "innovation" and "cool products". The case reveals how the company lost its edge and describes the leadership initiatives to restore its former glory. In 2012, Kazuo (Kaz) Hirai becomes CEO and successfully transforms Sony, including a relentless focus on differentiation through "wow" products instead of chasing scale. How should he organize and manage the company's response to digital opportunities, such as virtua...Starting at €8.20
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Godiva Japan: Think Local, Scale Global
Deshpande, Rohit; Cekin, Esel; Kanno, AkikoCase HBS-517056-EMarketingThis case tracks Jerome Chouchan's strategies and execution for a successful turn around of Godiva Japan's operations which was experiencing a decline in sales when he became the managing director of the company in 2010. Through various initiatives and innovations, Godiva Japan had targeted a variety of demographic segments in different sales points, acquired new customers and created a moment of luxurious consumption for all ages. Accordingly, w...Starting at €8.20
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ASICS: Chasing a 2020 Vision
Ofek, Elie; Sato, Nobuo; Kanno, AkikoCase HBS-517060-EMarketingIn early 2016, Motoi Oyama, president and CEO of ASICS, a major sports apparel and footwear manufacturer based in Japan, lays out his company's growth plan for the upcoming 5 years. The new plan set ambitious goals in terms of revenue and profit increases. At the heart of the strategy to achieve these goals are a desire to embrace a more direct to consumer mindset, expand into new customer segments, and communicate a more consistent and emotional...Starting at €8.20