HBSP (USA)
- Case
Strengthening the Brand with Digital Marketing (Spanish version)
Collection: HBSP (USA)Ref.: HBS-316S10Published: Jun 9, 2015Reviewed: Oct 22, 2015Format: pdfPages: 26Language: Spanish - Case
Longchamp
Collection: HBSP (USA)Ref.: HBS-316086-EPublished: Jun 15, 2016Reviewed: Jul 21, 2017Format: pdfPages: 24Language: English - Case
Predicting Consumer Tastes with Big Data at Gap
Collection: HBSP (USA)Ref.: HBS-517115-EPublished: May 30, 2017Reviewed: Mar 19, 2018Format: pdfPages: 27Language: English - Case
Brand Portfolio Strategy and Brand Architecture
By Avery, JillCollection: HBSP (USA)Ref.: HBS-517021-EPublished: Aug 24, 2016Reviewed: Jul 31, 2017Format: pdfPages: 25Language: English - Case
Customer Lifetime Value Analysis (Spanish version)
Collection: HBSP (USA)Ref.: HBS-519S01Published: Jul 27, 2010Reviewed: Jan 18, 2017Format: pdfPages: 9Language: Spanish - Case
Inbound Marketing and Web 2.0 (Spanish version)
Collection: HBSP (USA)Ref.: HBS-510S08Published: May 15, 2009Reviewed: Jan 24, 2011Format: pdfPages: 23Language: Spanish - Case
Longchamp (Spanish version)
Collection: HBSP (USA)Ref.: HBS-317S06Published: Jun 15, 2016Format: pdfPages: 25Language: Spanish - Article
Making Charity Pay
Collection: HBSP (USA)Ref.: HBS-F1410B-EPublished: Oct 1, 2014Format: pdfPages: 2Language: English - Article
When to Make Private News Public (HBR Case Study and Commentary)
Collection: HBSP (USA)Ref.: HBS-R1203S-EPublished: Mar 1, 2012Format: pdfPages: 6Language: English - Article
Target the Right Market (HBR Case Study and Commentary)
Collection: HBSP (USA)Ref.: HBS-R1210K-EPublished: Oct 1, 2012Format: pdfPages: 6Language: English