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Monsanto: Obteniendo Valor Biotecnológico en Brasil
Bell, David E.; Shelman, MaryCase HBS-509S04MarketingEn 2003, la tecnología patentada "Roundup Ready" de Monsanto fue utilizado ilegalmente en el 70-80% de la superficie de soja en el sur de Brasil. Bajo la presión de los productores de soja de Estados Unidos, que estaban pagando la licencia de la tecnología, la empresa implementó un innovador sistema de recogida basado en la entrega en Brasil. Los cultivadores pagan una tarifa de post-cosecha "indemnización" para aquellos soja cultivada con semill...Starting at €8.20
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Ganging up on Cancer: Integrative Research Centers at Dana-Farber Cancer Institute (A)
Gardner, Heidi K.; Bedzra, Edo; Elnahal, Shereef M.Case HBS-412029-ELeadership and People ManagementDr. Barrett Rollins, Chief Scientific Officer of the Dana Farber Cancer Institute, attempts to engender cross-scientist collaboration by applying project management principles to medical research. The resulting innovation, Integrative Research Centers, are novel in this field and present a substantial challenge to the Institute's culture, which had previously allowed faculty scientists complete autonomy over their research. Center leaders are req...Starting at €8.20
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Marshall & Gordon: Designing an Effective Compensation System (A) and (B), Teaching Note
Gardner, Heidi K.; McFee, ErinTeaching Note HBS-412077-ELeadership and People ManagementTeaching Note for 411-038 and 411-099.Starting at €0.00
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Ganging up on Cancer: Integrative Research Centers at Dana-Farber Cancer Institute (B)
Gardner, Heidi K.; Bedzra, Edo; Elnahal, Shereef M.Case HBS-412098-ELeadership and People ManagementDr. Barrett Rollins, Chief Scientific Officer of the Dana Farber Cancer Institute, attempts to engender cross-scientist collaboration by applying project management principles to medical research. The resulting innovation, Integrative Research Centers, are novel in this field and present a substantial challenge to the Institute's culture, which had previously allowed faculty scientists complete autonomy over their research. Center leaders are req...Starting at €5.74
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Crafting a Career Narrative for New Professionals
Gardner, Heidi K.; Zalisk, AdamCase HBS-413122-ELeadership and People ManagementThis note suggests an approach for developing an effective "career narrative" - a tool for packaging and sharing a professional's past achievements, long-term goals, and forward-looking needs through a compelling story. It focuses mostly on the ways junior professionals can leverage their career story, but also consider what role more senior mentors can - and should - play in cultivating and sharing juniors' career narratives.Starting at €8.20
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Professional Development at DLA Piper-Building the Strength of Global Legal Talent
Gardner, Heidi K.; Thornley, NicoCase HBS-414039-ELeadership and People ManagementStarting at €8.20
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Riverview Law: Applying Business Sense to the Legal Market
Gardner, Heidi K.; Hodges Silverstein, SilviaCase HBS-414079-ELeadership and People ManagementRiverview Law, run like a business rather than a traditional law firm, wants to expand its unconventional concept from the UK to the US. The firm's approach includes performing all legal work for annual fixed-price contracts, using data and analytics to advise clients on ways to reduce their legal problems (and spending), and evaluating lawyers' performance based on client satisfaction surveys rather than typical metrics like billed revenues. Wit...Starting at €8.20
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Bunge: Poised for Growth, Teaching Note
Bell, David E.; Shelman, MaryTeaching Note HBS-507035-EStrategyTeaching note to (506-036).Starting at €0.00
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Academia Barilla, Teaching Note
Bell, David E.; Shelman, MaryTeaching Note HBS-508015-EStrategyTeaching Note to (507-001).Starting at €0.00
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South Dakota Wheat Growers
Bell, David E.; Shelman, MaryCase HBS-508034-EMarketingAs a farmer-owned cooperative, South Dakota Wheat Growers (SDWG) serves the needs of its 3,600 active farmer-members by supplying farm inputs and organizing the marketing and transportation of grain produced in the co-op's service territory. For almost 80 years, the majority of grain was shipped out of the area by rail to markets in the East and the Pacific Northwest. However, the recent expansion in ethanol production is changing the pattern of ...Starting at €8.20