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Siembre creatividad y cosechará innovación
Miller, Paddy; Brankovic, AzraArticle ART-2049Innovation and ChangeEn los últimos años muchas empresas han dado pasos para formalizar la innovación a través de medidas como la creación de un departamento específico con su director correspondiente. Curiosamente, esta tendencia coincide con un periodo de crisis económica, lo que puede interpretarse como el reconocimiento cada vez más extendido de que el camino a seguir pasa por la innovación, porque a largo plazo será la que determine la posición de una empresa en...Starting at €8.20
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Building a Creative Culture for Innovation
Miller, Paddy; Brankovic, AzraArticle ART-2049-EInnovation and ChangeOver the past couple of years, many companies have been taking steps to formalize the innovation function, creating a separate innovation office and appointing a Chief Innovation Officer (CIO). Interestingly, this development coincides with a period of economic crisis, and may signal a growing recognition that the way forward is innovation, which will ultimately affect or condition a company's industry position over the long term. As companies fo...Starting at €8.20
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Clearing the Path to Innovation
Miller, Paddy; Wedell-Wedellsborg, ThomasArticle ART-2316-EInnovation and Change, Leadership and People ManagementFostering innovation is not just about getting people to think differently. If you want to make innovation happen, you need to change the way people act or behave in their daily work. And the best way to do that is to change the environment they work in. This article will help managers take a new approach to the leadership role and think differently about how to foster innovation in their companies. The authors present five key behaviors, which t...Starting at €8.20
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The NBA, China, and Social Media: What Are the Rules of the Game?
Wicks, Andrew C.; Becerra, Spencer L.; Schwarz, Margaret A.; Botha, Helet; Mead, JennyCase DARDEN-E-0459Business Ethics and Corporate Social ResponsibilityThe protagonist of this case, the general manager of the Golden State Warriors, an NBA dynasty, must contend with the recent controversy between China (the People's Republic of China, or PRC) and the National Basketball Association (NBA) over a pro–Hong Kong tweet, "Fight for Freedom. Stand with Hong Kong," from the Houston Rockets general manager. Chinese retaliation to this tweet had been swift, with key Rockets marketing partners cutting ties ...Starting at €8.20
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The NBA, China, and Social Media: What Are the Rules of the Game? - Teaching Note
Wicks, Andrew C.; Botha, Helet; Mead, JennyTeaching Note DARDEN-E-0459TNBusiness Ethics and Corporate Social ResponsibilityTeaching note for product E-0459Starting at €0.00
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Vulcan Clothing Company
Wicks, Andrew C.; Nolan, John; Mead, JennyCase DARDEN-E-0438-EBusiness Ethics and Corporate Social ResponsibilityAs an advertising consultant for a New York-based clothing company, the protagonist in this case wants to respect and reflect religious diversity in both promotion and publicity. An actress wearing a hijab, the head cover many Muslim women wear in public, has been included in the company's upcoming global ad campaign, sparking concerns about how the campaign will be received in France. Taking into account the friction between political secula...Starting at €8.20
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Richardson Eye Care and Surgery Center
Parmar, Bidhan L.; Stanton, Andrew; Mead, JennyCase DARDEN-E-0445-EBusiness Ethics and Corporate Social ResponsibilityA consultant experienced in developing predictive models for his clients to improve business operations, Everett Blake, was working with the Richardson Eye Care and Surgery Center (RECSC), which wanted to explore ways to improve its no-show rate, classifying a “no-show” as an appointment not kept without 24-hours’ notice. After running variables through an XGBoost model, Blake’s company had identified predictive variables, which included age and ...Starting at €8.20
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Finance Caselets: An Ethical Perspective
Parmar, Bidhan L.; Dalmia, Pranav; Mead, JennyCase DARDEN-E-0472-EBusiness Ethics and Corporate Social ResponsibilityThese fictional caselets, some of which are based on lived experience, present dilemmas and ethical issues in the financial field. The situations include an investment-banking firm executive deciding how to handle an investment tip; an executive strugglinStarting at €8.20
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LIVESTRONG: Cycling Around Lance Armstrong
James, Erika Hayes; Mead, JennyCase DARDEN-OB-1047-ELeadership and People ManagementThis case can be used in Leadership and Organizational Behavior courses or in any course dealing with challenges faced by nonprofit organizations experiencing crisis. In early 2013, the ongoing controversy involving cyclist Lance Armstrong’s use of performance-enhancing drugs was taking its toll on the nonprofit foundation Livestrong, which Armstrong himself had founded years before after being diagnosed with cancer. Armstrong had already been st...Starting at €8.20
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The Federal Reserve and Goldman Sachs: Mike Silva
Hernandez, Morela; Parmar, Bidhan; Mead, JennyCase DARDEN-OB-1078-EService and Operations ManagementMike Silva, the NY Fed’s senior supervisory officer for Goldman Sachs, is having trouble with Carmen Segarra, a recently hired bank examiner who reports to Silva. The two disagree about whether Goldman Sachs has a viable overall conflict-of-interest policy; Silva says “yes,” and Segarra says “no.” Segarra’s communication style—aggressive and frank—has irritated both Silva and others in their department, although an independent report had been cri...Starting at €8.20