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When Consumers Win, Who Loses
D'Aveni, Richard A.Article HBS-F1209F-EEconomicsEvery country's economy is a mix, but usually one group--producers or consumers--gets favored through tax breaks or subsidies. China and the U.S. stand at opposite extremes. If the U.S. economy is to get stronger, it should emulate Germany, which has a more balanced set of economic policies. Tariffs are high enough to protect German producers from Asian rivals but low enough to prevent them from becoming complacent. Taxes on fossil fuels go to su...Starting at €8.20
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Mapping Your Competitive Position
D'Aveni, Richard A.Article HBS-R0711G-EStrategyA price-benefit positioning map helps you see, through your customers' eyes, how your product compares with all its competitors in a market. You can draw such a map quickly and objectively, without having to resort to costly, time-consuming consumer surveys or subjective estimates of the excellence of your product and the shortcomings of all the others. Creating a positioning map involves three steps. First, define your market to include everythi...Starting at €8.20
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The 3-D Printing Playbook
D'Aveni, Richard A.Article HBS-R1804H-EInformation TechnologiesWe are entering a new era in additive manufacturing, or "3-D printing." It has major implications for the adoption of the technology and for the choices of business models available to companies that take the plunge, says the author. Advances in the technology's capabilities and expansion of the available materials and the supplier ecosystem have made it possible to produce a much broader range of affordable things--from the soles of running shoe...Starting at €8.20
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Empire Strikes Back: Counterrevolutionary Strategies for Industry Leaders (Spanish version)
D'Aveni, Richard A.Article HBS-R0211DStrategyIndustry leaders frequently worry that their companies will fall victim to some revolutionary business model or disruptive technology. But new research shows that it's strategically better for incumbents to counter a revolution than to ignore or fully embrace it. Successful incumbents rely on one or more of five approaches to restrain, modify or, if necessary, neutralize a revolutionary threat. A company that perceives a revolution in its earlies...Starting at €8.20
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3-D Printing Will Change the World
D'Aveni, Richard A.Article HBS-F1303E-EService and Operations Management3-D printing, also known as additive printing, is ushering in a new era--of flexible, just-in-time, customized manufacturing. And as it revolutionizes manufacturing, it will tip the East-West balance, so that China is no longer the manufacturing powerhouse of the world.Starting at €8.20
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Do Social Deal Sites Really Work (HBR Case Study)
Bertini, Marco; Wathieu, Luc; Sigman, Betsy Page; Norton, Michael I.Article HBS-R1205X-EMarketingThe stream of customers who visit Flanagan Theme Parks has started to dwindle. The fictional Australian company must decide, with the help of consultant Allie James, whether to try to attract a whole new crop of customers using DailyDilly, a fast-growing social-coupon venture. Allie and Ruth Davison, Flanagan's marking director, take a lunchtime tour of the marketing landscape to answer a key question for any company that is considering such an i...Starting at €8.20
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Mapping Your Competitive Position (Spanish version)
D'Aveni, Richard A.Article HBS-R0711GStrategyto locate unoccupied or less-crowded spaces in highly competitive markets, for instance, or to identify opportunities created through changes in the relationship between the primary benefit and prices. The maps even allow companies to anticipate--and counter--rivals' strategies.Starting at €8.20
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The 3-D Printing Revolution
D'Aveni, Richard A.Article HBS-R1505B-EStrategyThe use of 3-D printing, also known as additive manufacturing, has moved well beyond prototyping, rapid tooling, trinkets, and toys. Companies such as GE, Lockheed Martin, and BMW are switching to it for industrial production at scale. More companies will follow as the range of printable materials continues to expand. Already available are basic plastics, photosensitive resins, ceramics, cement, glass, numerous metals, thermoplastic composites (s...Starting at €8.20
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Do Social Deal Sites Really Work? (HBR Case Study and Commentary)
Bertini, Marco; Wathieu, Luc; Sigman, Betsy Page; Norton, Michael I.Article HBS-R1205L-EMarketingThe stream of customers who visit Flanagan Theme Parks has started to dwindle. The fictional Australian company must decide, with the help of consultant Allie James, whether to try to attract a whole new crop of customers using DailyDilly, a fast-growing social-coupon venture. Allie and Ruth Davison, Flanagan's marking director, take a lunchtime tour of the marketing landscape to answer a key question for any company that is considering such an i...Starting at €8.20
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Do Social Deal Sites Really Work (Commentary for HBR Case Study)
Bertini, Marco; Wathieu, Luc; Sigman, Betsy Page; Norton, Michael I.Article HBS-R1205Z-EMarketingThe stream of customers who visit Flanagan Theme Parks has started to dwindle. The fictional Australian company must decide, with the help of consultant Allie James, whether to try to attract a whole new crop of customers using DailyDilly, a fast-growing social-coupon venture. Allie and Ruth Davison, Flanagan's marking director, take a lunchtime tour of the marketing landscape to answer a key question for any company that is considering such an i...Starting at €8.20