HBSP (USA)
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Siemens AG: Global Development Strategy (A) (Spanish Version)
Thomke, Stefan; Nimgade, AshokCase HBS-604S22Service and Operations ManagementDescribe cómo Siemens, el gigante de la ingeniería eléctrica alemana, ha desarrollado y gestiona I + D global en su gran Información y Redes de Comunicaciones división (ICN). En 1994, Siemens abrió su centro de Bangalore (India), que ahora se ha convertido en uno de sus mayores centros regionales de desarrollo fuera de Alemania. Con Bangalore pidiendo una mayor independencia y autonomía de gestión de recursos, la alta dirección tiene que decidir ...Starting at €8.20
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The Jaguar Project (Spanish version)
Gino, Francesca; Pisano, Gary P.Case HBS-610S17Service and Operations ManagementTeradyne, a leading manufacturer of semiconductor test equipment, embarked on a multiyear effort to improve its product development capabilities and to implement more formalized project management approaches. Examines the development of a new-generation tester that involved significant hardware and software design. For this, the company decided to implement new approaches to project management and project teams. Invites discussion of the effectiv...Starting at €8.20
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The Future of BioPasteur (Spanish version)
Gavetti, Giovanni; Gino, FrancescaCase HBS-719S20StrategyThe purpose of this exercise is to let students experience a few biases that can be deleterious to strategic decision-making. In particular, students are induced to fall into a confirmatory trap, and to experience other biases such as anchoring and sampling bias. Although the exercise can be performed individually, it is a better vehicle to explore how some team-level dynamics and structural choices can either increase or reduce the probability o...Starting at €8.20
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Bank of America (A) (Spanish version)
Thomke, Stefan; Nimgade, AshokCase HBS-606S31Service and Operations ManagementDescribe cómo Bank of America es la creación de un sistema para la innovación de productos y servicios en su negocio de banca minorista. Se hace hincapié en el papel de la experimentación en algunos "laboratorios" de dos docenas de la vida real que sirven como plenamente operativos sucursales bancarias y como sitios para probar nuevas ideas y conceptos. Se centra en: 1) cómo aprender de la experimentación puede ser maximizada; 2) sistemas de ince...Starting at €8.20
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Burroughs Wellcome and AZT (A) (Spanish version)
Emmons, Willis M.; Nimgade, AshokCase HBS-707S25EconomicsThis case is accompanied by a Video Short that can be shown in class or included in a digital coursepack. Instructors should consider the timing of making the video available to students, as it may reveal key case details. Burroughs Wellcome Co., developer of AZT, the first drug approved by the U.S. Food and Drug Administration for the treatment of Acquired Immune Deficiency Syndrome (AIDS), finds itself under siege in September 1989 by AIDS acti...Starting at €8.20
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Let Me Give You Some Advice (Spanish version)
Gino, FrancescaArticle HBS-F0603ELeadership and People ManagementWhom do you turn to for advice when the stakes are high? Do you value others' opinions when the stakes are low? New research looks at how people weigh--and misuse--counsel.Starting at €8.20
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Leaders as Decision Architects
Beshears, John; Gino, FrancescaArticle HBS-R1505C-ELeadership and People ManagementEveryone from CEOs to frontline workers commit preventable mistakes--from underestimating how long it will take to finish a project to focusing too much on information that supports their current view. It is extraordinarily difficult to rewire the human brain to undo the patterns that lead to such mistakes. But there is another approach: Alter the environment in ways that encourage people to make decisions that lead to good outcomes. Leaders can ...Starting at €8.20
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Reclaim Your Commute
Gino, Francesca; Staats, Bradley; Jachimowicz, Jon M.; Lee, Julia; Menges, Jochen I.Article HBS-R1703M-EEvery day, millions of people around the world face long commutes to work. In the United States alone, approximately 25 million workers spend more than 90 minutes each day getting to and from their jobs. And yet few people enjoy their commutes. This distaste for commuting has serious implications for well-being. Studies have found that workers with lengthy commutes feel more anxious and less happy and satisfied with life than those with shorter o...Starting at €8.20
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Fighting a Government Threat (HBR Case Study and Commentary)
Gino, FrancescaArticle HBS-R1303M-EStrategyIn this fictionalized case study, an in-house lawyer at a cosmetics company is trying to decide the best approach to negotiating with a government entity. The company is the largest extractor of volcanic ash in the Northern Mariana Islands and the governor of the territory has proposed a large tax increase. The lawyer believes the company should approach the negotiation carefully, but the company's CEO wants to take a harder line and threaten to ...Starting at €8.20
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Curiosity
Gino, Francesca; Kashdan, Todd B; Disabato, David J.; Goodman, Fallon R.; Naughton, Carl; Fernandez-Araoz, Claudio; Roscoe, Andrew; Aramaki, KentaroArticle HBS-R1805B-ENew research shows that curiosity is vital to an organization's performance: Among other things, it improves engagement and collaboration and helps people make better choices. But although leaders might say they value inquisitive minds, in reality most stifle curiosity, fearing it will increase risk and inefficiency. The lead Spotlight article elaborates on the benefits of and common barriers to curiosity in the workplace and offers five strategi...Starting at €8.20