HBSP (USA)
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Negotiating the Spirit of the Deal (Spanish version)
Fortgang, Ron S.; Lax, David A.; Sebenius, James K.Article HBS-R0302EStrategyThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. Most experienced negotiators are comfortable working out the terms of an economic contract--they bargain for the best price, haggle over equity splits, and finesse detailed exit clauses. Yet these same seasoned professionals spend so much time ironing out the lette...Starting at €8.20
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Negotiating the P&G Relationship with Wal-Mart (Spanish version)
Sebenius, James K.; Knebel, EllenCase HBS-908S01StrategyDescribes several internal and external negotiations in the 1980s that led to a significant and growing partnership between Procter & Gamble (P&G) and Wal-Mart. From the perspective of Lou Pritchett, P&G's Vice President of Sales and Customer Development, the unfolding negotiations are described, starting with a canoe trip Pritchett took with Wal-Mart founder Sam Walton. Provides insight into various negotiating situations as well as key lessons ...Starting at €8.20
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Confidential Information for Elcer Products Division President (Spanish version)
Sebenius, James K.; Subramanian, GuhanCase HBS-910S03StrategyIn a six-party negotiation exercise, the TNDA Corp. plans to sell Elcer Products Division to one of four potential buyers (industrial, financial, U.S., German). This case contains confidential information for the Elcer Divisional management role. Challenges include how to set up and implement the most promising sales process, come up with the right deal, and choose the best tactical approach given each party's role and objectives. This negotiatio...Starting at €8.20
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Esquel Group: Building a Sustainable Partnership with Cotton Farmers in Xinjiang (A) (Spanish Version)
Sebenius, James K.; Qian, Cheng (Jason)Case HBS-916S02StrategyEsquel Group, fabricante de camisas de calidad que conduce, intentó negociar asociaciones a largo plazo con los agricultores a menudo explotadas en Xinjiang (China occidental) para adquirir una variedad de algodón superior. Tratando de conseguir una gran cantidad de algodón especialidad de una manera ética y socialmente responsable, Esquel emprendió una importante iniciativa de 2002 para negociar contratos de creación de valor entre sí, los gobie...Starting at €8.20
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Tommy Koh: Background and Major Accomplishments of the Great Negotiator, 2014 (Spanish Version)
Sebenius, James K.; Green, Laurence A.Case HBS-918S15StrategyLogros significativos relacionados con la negociación, de la carrera del Embajador Tommy Koh, de Singapur se destacan en forma breve, junto con elementos de su fondo y su carrera. A la luz de estos logros, Koh fue seleccionado como el ganador del Gran Premio del 2014 negociador, presentado por el Programa de Negociación, un consorcio interuniversitario de la Universidad de Harvard, MIT y Tufts que se basa en la Escuela de Derecho de Harvard. Resú...Starting at €8.20
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Jeffrey Dunn and Sesame Workshop: Bringing Big Bird Back to Health, Teaching Note
Kanter, Rosabeth Moss; Raffaelli, Ryan L.; Malone, Ai-Ling Jamila; Cohen, JonathanTeaching Note HBS-ALI017-ETeaching note for cases 317086 and 317094.Starting at €0.00
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Deal Making 2.0: A Guide to Complex Negotiations
Lax, David A.; Sebenius, James K.Article HBS-R1211G-EMost big deals--megamergers, major sales, infrastructure projects--are built on a series of smaller ones. Each component deal presents a tactical challenge, but sequencing the parts in a way that achieves the target outcome is a strategic challenge that can unfold over months or years. This process, which the authors call a negotiation campaign, must generally be conducted on several fronts, each involving multiple parties. A multifront campaign ...Starting at €8.20
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Publicis Groupe 2016: Maurice and the Millennials
Kanter, Rosabeth Moss; Cohen, JonathanCase HBS-316127-EKnowledge and CommunicationHaving built Publicis Groupe through acquisitions maintained as separate brands, CEO Maurice L vy wanted to transform the advertising and marketing firm to an integrated digitally-ready enterprise to address industry changes. In early 2016, following a rStarting at €8.20
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Whither the Weather (Company): Forecasting 2016, Teaching Note
Kanter, Rosabeth Moss; Cohen, JonathanTeaching Note HBS-316161-EThis note is for the purpose of aiding classroom instructors in the use of the Harvard Business School case, "Whither the Weather (Company): Forecasting 2016." As Chairman and CEO, David Kenny guided the Weather Company's transformation from a cable television company to a Big Data technology company from 2012 until January 2016, when IBM acquired the Weather Company's digital business. Within that context, instructors may use this Teaching Note ...Starting at €0.00
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IBM Transforming, 2012-2016: Ginni Rometty Steers Watson
Kanter, Rosabeth Moss; Cohen, JonathanCase HBS-317046-EKnowledge and CommunicationTo transform IBM for the next technology wave, Ginni Rometty, who became CEO in 2012, led divestment of declining businesses, made acquisitions in digital innovation and cloud computing, formed partnerships with former competitors such as Apple and tech sStarting at €8.20