IESE (España)
- Article
Obvious, Intuitive and Wrong
Collection: IESE (España)Ref.: ART-1448-EPublished: Jun 1, 2009Format: pdfPages: 8Language: English - Case
The Challenge of Multichannel Marketing Management
Collection: IESE (España)Ref.: M-1346-EPublished: Sep 6, 2016Format: pdfPages: 7Language: English - Case
El reto de la gestión de marketing multicanal
Collection: IESE (España)Ref.: M-1346Published: Sep 6, 2016Format: pdfPages: 7Language: Spanish - Case
Estrategia omnicanal de Media Markt (A)
Collection: IESE (España)Ref.: M-1347Published: Sep 6, 2016Format: pdfPages: 4Language: Spanish - Case
Media Markt's Omnichannel Strategy (A)
Collection: IESE (España)Ref.: M-1347-EPublished: Sep 6, 2016Format: pdfPages: 3Language: English - Dossier
Liderar en tiempos de incertidumbre
Collection: IESE (España)Ref.: DOS-1Published: Jun 1, 2009Format: pdfPages: 33Language: Spanish - Article
Cuando lo evidente y lo intuitivo no sirven
Collection: IESE (España)Ref.: ART-1448Published: Jun 1, 2009Format: pdfPages: 8Language: Spanish - Case
Media Markt's Omnichannel Strategy (B)
Collection: IESE (España)Ref.: M-1348-EPublished: Sep 6, 2016Format: pdfPages: 2Language: English - Case
Original Buff S.A.: Facing the Challenges of an Omnichannel Strategy
Collection: IESE (España)Ref.: M-1360-EPublished: Sep 19, 2017Format: pdfPages: 20Language: English - Case
Original Buff S.A: Enfrentando los retos de la omnicanalidad
Collection: IESE (España)Ref.: M-1360Published: Sep 19, 2017Format: pdfPages:Language: Spanish