HBSP (USA)
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Do Entrepreneurs Need a Strategy
Gans, Joshua; Scott, Erin L.; Stern, Scott; Schramm, Carl; Shah, Niraj; Sabet, Bijan; Lum, Jennifer; McGinn, Daniel; Frick, WalterArticle HBS-R1803B-EEntrepreneurshipSome start-up founders follow a business plan; others operate by the seat of their pants. This package looks at how entrepreneurs can carefully craft a strategy in advance--and whether that's what they should do. In "Strategy for Start-Ups," Joshua Gans, Erin L. Scott, and Scott Stern write that in their haste to get to market first, entrepreneurs often run with the first plausible strategy they identify. They can improve their chances of picking...Starting at €8.20
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Procter & Gamble: mejoramiento del valor para el consumidor vía rediseño de procesos
McKenney, James L.; Clark, Theodore H.Case HBS-110S20Information TechnologiesLa evolución del desarrollo de Procter & Gamble de la respuesta eficiente al consumidor (ECR) implicó una serie de ensayos, una decisión de distribuir los pañales sobre la base del movimiento del producto, un esfuerzo consciente para pasar a un nuevo medio de distribución en todas las líneas, un primer corte a un nuevo sistema, y por último, la evolución de la combinación existente de los sistemas informáticos integrados que unen la cadena de v...Starting at €8.20
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How to Survive a Recession and Thrive Afterward
Frick, WalterArticle HBS-R1903F-EEconomicsAccording to an analysis led by Ranjay Gulati, during the recessions of 1980, 1990, and 2000, 17% of the 4,700 public companies studied fared very badly: They went bankrupt, went private, or were acquired. But just as striking, 9% of the companies flourished, outperforming competitors by at least 10% in sales and profits growth. A more recent analysis by Bain using data from the Great Recession reinforced that finding, showing that the top 10% of...Starting at €8.20
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When Your Boss Wears Metal Pants
Frick, WalterArticle HBS-R1506F-EInformation TechnologiesAs machines evolve from tools to teammates, the author writes, accepting them will be more than a matter of simply adopting some new technology. The first challenge will be recognizing when computers know more than we do. "Algorithm avoidance," for instance, makes people prefer human judgment over that of machines and can lead to worse decisions, from diagnosing patients to predicting political outcomes. The message for managers is that helping h...Starting at €8.20
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Why AI Can't Write This Article (Yet)
Frick, WalterArticle HBS-H03QYE-EInformation TechnologiesStarting at €8.20