Darden University of Virginia (USA)
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Looking for a Sustainable Model at Brazilian Edtech Start-up Resilia - Teaching note
Guissoni, Leandro; Migliora Neto, Luiz; Aidar, Marcelo MarinhoTeaching Note DARDEN-M-1030TN-EMarketingTeaching note for product M-1030Starting at €0.00
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GidaExpress: Grocery Delivery in Turkey
Yildiz, Ozlem; Goldberg, Rebecca; Stouras, Kostas; Weiss, Elliott N.Case DARDEN-OM-1635-EService and Operations ManagementThis fictional, international case explores online delivery models through the voices of two female protagonists: Melis Aydin, COO, who is from Turkey; and Athena Galini, CEO, who is from Greece. They have recently begun an online grocery-delivery (OGD) service called GidaExpress (i.e., Express Food) by closing on a TRY300,000 low-interest loan and entering a start-up incubator in Istanbul, Turkey. Aydin and Galani are evaluating three models for...Starting at €8.20
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Coworking in Scott's Addition: Capacity and Pricing Strategy (A) and (B) -Teaching Note
Yildiz, Ozlem; Popescu, Dana; Goldberg, RebeccaTeaching Note DARDEN-OM-1694TN-EService and Operations ManagementTeaching note for product OM-1694Starting at €0.00
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Looking for a Sustainable Model at Brazilian Edtech Start-up Resilia
Guissoni, Leandro; Migliora Neto, Luiz; Aidar, Marcelo MarinhoCase DARDEN-M-1030-EMarketingThe fast-growing educational technology start-up Resilia had successfully initiated its operations in Brazil. It trained full stack developers and connected them with entry-level jobs at unicorn start-up companies such as iFood, Stone, and Nubank, as well as traditional established companies going through a digital transformation process, such as Globo, one of Brazil’s largest media conglomerates. After two years of growth between 2019 and 2021...Starting at €8.20
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Looking for a Sustainable Model at Brazilian Edtech Start-up Resilia
Guissoni, Leandro; Migliora Neto, Luiz; Aidar, Marcelo MarinhoCase DARDEN-M-1030MarketingThe fast-growing educational technology start-up Resilia had successfully initiated its operations in Brazil. It trained full stack developers and connected them with entry-level jobs at unicorn start-up companies such as iFood, Stone, and Nubank, as wellStarting at €8.20