Darden University of Virginia (USA)
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Crystal Catering - Teaching Note
Fairchild, Gregory B.; Goldberg, Rebecca; Jones, Liz IvaniwTeaching Note DARDEN-ENT-0209TN-EEntrepreneurshipTeaching note for product ENT-0209Starting at €0.00
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Understanding FICO Scores - Teaching Note
Fairchild, Gregory B.; Black, Christina; Jones, Liz Ivaniw; Fairchild, TierneyTeaching Note DARDEN-F-1866TN-EFinanceTeaching note for product F-1866TNStarting at €0.00
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Planning for the Future: Savings and Retirement - Teaching Note
Fairchild, Gregory B.; Fairchild, Tierney; Black, Christina; Jones, Liz IvaniwTeaching Note DARDEN-F-1869TN-EFinanceTeaching note for product F-1869TNStarting at €0.00
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Spreadsheets or Michelangelo: Going Back to School - Teaching Note
Fairchild, Gregory B.; Fairchild, Tierney; Black, Christina; Jones, Liz IvaniwTeaching Note DARDEN-F-1874TN-EFinanceTeaching note for product F-1874Starting at €0.00
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Peerless Potato Chips
Fairchild, Gregory B.; Jones, Liz IvaniwCase DARDEN-OB-1370-ELeadership and People ManagementThe Peerless Potato Chip Company (Peerless) is a private-label, family-owned-and-operated, national potato chip manufacturer specializing in organic chips. The CEO, Kate Kelly, had been with the company from the beginning—since her uncle had first started making chips more than 25 years earlier on his farm in the Shenandoah Valley region of Virginia. In fact, she’d been the primary architect of its growth and expansion. For the first time since ...Starting at €8.20
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Returning to Redmond? Exploring Equity in Hybrid Work Environments at Microsoft - Teaching note
Kaufmann, Lauren; Mead, Jenny; King, LucyTeaching Note DARDEN-E-0497TNBusiness Ethics and Corporate Social ResponsibilityStarting at €0.00
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Crystal Catering
Fairchild, Gregory B.; Goldberg, Rebecca; Jones, Liz IvaniwCase DARDEN-ENT-0209-EEntrepreneurshipWhen Ben Smith’s call-center job is outsourced, he and his wife, Jane, decide to open a catering company to build on Jane’s cottage business selling baked goods. They have an opportunity to cater a holiday party hosted by Ben’s former employer; however, the Smiths are new to the business and are unsure of the price they should put on their labor. An out-of-state friend in the catering business recommends using his rule-of-thumb, which is doubling...Starting at €8.20
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MPOWERing Global Students
Fairchild, Gregory B.; Jones, Liz IvaniwCase DARDEN-ENT-0220-EEntrepreneurshipEmanuel Smadja and Mike Davis had cofounded the start-up MPOWER Financing, which offered loans to high-promise international students in US colleges through an application process that opened up credit approval to more than just credit history. Their new lending approach relied on partnerships with universities, pooled private investments, and advanced risk analytics to estimate borrowers’ postgraduation earnings and payback ability. Unlike tradi...Starting at €8.20
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Google and Internet Privacy (A)
Harris, Jared D.; Denoncour, Joan; Heffernan, Edward; Koranne, Rahul; Marxen, Jake; Neu, Thomas; Sundaresan, Narayanan; Bowie, Norman E.; Mead, JennyCase DARDEN-E-0344-EBusiness Ethics and Corporate Social ResponsibilityBased on their use of a shared computer and the Internet ads that keep popping up, two co-workers suspect that another co-worker is HIV-positive or has AIDS. Using this story platform, the case explores Internet marketing, especially the powerhouse search engine Google and how it tracks its users’ habits. The history of Google is chronicled, as well as the privacy issues that have mushroomed as the Internet and its technology have developed.Starting at €8.20
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Google and Internet Privacy (B)
Harris, Jared D.; Denoncour, Joan; Heffernan, Edward; Koranne, Rahul; Marxen, Jake; Neu, Thomas; Sundaresan, Narayanan; Bowie, Norman E.; Mead, JennyTechnical Note DARDEN-E-0345-EBusiness Ethics and Corporate Social ResponsibilityThis case begins with the resolution of the A case (disturbed by the office reaction to him, Patton resigns), and then discusses the privacy issues in the situation from a Utilitarian and a Kantian perspective.Starting at €8.20