Darden University of Virginia (USA)
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Demandforce: Pursuing Entrepreneurial Dreams
Freeland, James R.; Hess, Edward D.Case DARDEN-ENT-0198-EEntrepreneurshipThis case lends itself to courses covering the topic of rapid expansion of an enterprise. By 2012, Rick Berry, the founder and CEO of Demandforce (DF), and his team had built a company with annual revenue of approximately $70 million. DF provided small businesses with software tools used by more than 23,000 individual businesses and 50,000 business users to communicate with their customers. DF’s business model was software as a service (SaaS) for...Starting at €8.20
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Great Lakes: Great Decisions (A)
Freeland, James R.; Werhane, Patricia H.; Wicks, Andrew C.; Mead, JennyCase DARDEN-E-0325-EBusiness Ethics and Corporate Social ResponsibilityOne of the few remaining producers of lead additives must decide whether to continue producing them for use abroad. Banned in the United States, lead additives were still legal in developing nations. Ellie Shannon, the division manager overseeing bromine production for the Indiana-based Great Lakes Chemical Corporation (Great Lakes), must advise Great Lakes' directors on whether the company should 1) continue production for the foreseeable future...Starting at €8.20
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All You Need is Love: Southwest Airlines and the Wright Amendment (A)
Beckenstein, Alan R.; Prowitt, Peter D.; Gunn, Christopher; Polen, DouglasCase DARDEN-GEM-0116-EEconomicsThe first of a three-case series, this is a classic business-government relations (BGR) challenge for Southwest Airlines. The A case takes the student from the problems SWA had with competitors and the Civil Aviation Board in the early years of attempting to fly through the passage of the Wright Amendment in the late 1970s. House Majority Leader Jim Wright championed the cause for the Dallas/Fort Worth Airport Authority and the big DFW airlines, ...Starting at €8.20
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All You Need is Love: Southwest Airlines and the Wright Amendment (B)
Beckenstein, Alan R.; Prowitt, Peter D.; Gunn, Christopher; Polen, DouglasCase DARDEN-GEM-0117-EEconomicsThe second of a three-case series, this is a classic business-government relations (BGR) challenge for Southwest Airlines. The A case took the student from the problems SWA had with competitors and the Civil Aviation Board in the early years of attempting to fly through the passage of the Wright Amendment in the late 1970s. It then updated the situation 25 years into the future when SWA was a big airline, and the events of September 11, 2001, hur...Starting at €5.74
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Is Dell's Business Model Broken?
Freeland, James R.Case DARDEN-OM-1416-EService and Operations ManagementA candidate for a consulting position prepares an analysis of Dell Corporation. For years, Dell's efficient supply chain innovations and successful leveraging of technology in offering made-to-order computers at competitive prices made it a world leader in market share. But conditions-and profits-seem to have leveled off. To what extent is this a matter of a business model in need of revision, and to what extent is something more fundamental at w...Starting at €8.20