Darden University of Virginia (USA)
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Customer Profit
Pfeifer, Phillip E.; Farris, Paul W.; Bendle, NeilTechnical Note DARDEN-M-0799-EMarketingThis technical note introduces important metrics firms use to monitor customer relationships. The note begins by discussing how to count the firms’ customers and keep track of their activity using the concepts of recency and retention. An important summary of customer activity is the profit the firm receives from each customer. Just as some brands are more profitable than others, so too are some customer relationships more profitable than others....Starting at €8.20
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Customer Lifetime Value
Pfeifer, Phillip E.; Farris, Paul W.; Bendle, NeilTechnical Note DARDEN-M-0800-EMarketingThis technical note introduces important metrics firms use to monitor customer relationships. An important summary of customer activity is the profit the firm receives from each customer. Customer profit (CP) is the metric that summarizes the past financial performance of a customer relationship and is covered in a companion note, "Customer Profit" (UVA-M-0799). The central difference between CP and customer lifetime value (CLV) is that CP measur...Starting at €8.20
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H&S Company
Frank, Mary Margaret; Habenicht, Paul; Garza, MelissaCase DARDEN-C-2310-EAccounting and ControlA important decision in starting a business is the choice of legal entity. This case provides a realistic, yet stylized, setting to facilitate a discussion of factors to consider in the entity choice decision, emphasizing legal and tax issues. Two MBA graduates have raised $5.2 million in equity from a small group of investors to buy a company. Upon determining to buy assets from another company to start their business venture, they must determin...Starting at €8.20
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The Fight Against Skyrocketing Textbook Prices (A)
Guthrie, Lance; Moore, SherriCase DARDEN-G-0638-EKnowledge and CommunicationA young graduate student finds himself in hot water when he is sued by John Wiley & Sons, Inc., for reselling textbooks overseas for a profit. This case explores the first-sale doctrine-a section of the Copyright Act of 1976-as well as citation of three additional decisions. The B case reveals the Supreme Court verdict. This case is used in a business law course elective at the McIntire School of Commerce.Starting at €8.20
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The Fight Against Skyrocketing Textbook Prices (B)
Guthrie, Lance; Moore, SherriCase DARDEN-G-0639-EKnowledge and CommunicationA young graduate student finds himself in hot water when he is sued by John Wiley & Sons, Inc., for reselling textbooks overseas for a profit. This case explores the first-sale doctrine-a section of the Copyright Act of 1976-as well as citation of three additional decisions. The B case reveals the Supreme Court verdict. This case is used in a business law course elective at the McIntire School of Commerce.Starting at €5.74
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H&S Company (C)
Frank, Mary Margaret; Habenicht, Paul; Garza, MelissaCase DARDEN-C-2450-EAccounting and ControlAn important decision in starting a business is the choice of legal entity. This case provides a realistic, yet stylized, setting to facilitate a discussion of factors to consider in the entity choice decision, emphasizing legal and tax issues. Two MBA graduates have raised $5.2 million in equity from a small group of investors to buy a company. Upon deciding to buy assets from another company to start their business venture, they must determine ...Starting at €5.74
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The Choice of Business Entity: Corporate, Pass-Through, and Disregarded Entities
Frank, Mary Margaret; Garza, Melissa; Holtan, AlexanderTechnical Note DARDEN-C-2293-EAccounting and ControlThis technical note focuses on common business entities: sole proprietorships, general partnerships (GPs), limited partnerships (LPs), limited liability partnerships (LLPs), limited liability companies (LLCs), S corporations, and C corporations and offers insights into the basic factors to consider when choosing one of these entities. The Appendix provides an overview of other important entities in the federal tax code: real-estate investment tru...Starting at €8.20
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The Fight Against Skyrocketing Textbook Prices (A) and (B) - Teaching Note
Moore, SherriTeaching Note DARDEN-G-0638TN-EKnowledge and CommunicationTeaching note for product G-0638Starting at €0.00
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The Choice of Business Entity: Corporate, Pass-Through, and Disregarded Entities
Frank, Mary Margaret; Garza, Melissa; Holtan, AlexanderTechnical Note DARDEN-C-2293Accounting and ControlThis technical note focuses on common business entities: sole proprietorships, general partnerships (GPs), limited partnerships (LPs), limited liability partnerships (LLPs), limited liability companies (LLCs), S corporations, and C corporations. It offers insights into the basic factors to consider when choosing one of these entities.Starting at €8.20