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Darden University of Virginia (USA)
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Stryker Corporation
Hess, Edward D.; Eriksson, CassyCase DARDEN-S-0174-EStrategyStryker is the story of how CEO John Brown built his company into a market leader using a simple strategy of growing earnings 20% a year. The strategy was supported by the values statement: "do not lie, cheat, or steal to do it." Stryker had an internal high-performance environment grown primarily through organic growth and by adding technology through small acquisitions. This case confronts Brown's succession and the issue of whether Stryker's 2...Starting at €8.20
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Starbucks Corporation (A)
Hess, Edward D.; Eriksson, CassyCase DARDEN-S-0175-EStrategyThe issue in this case is whether it is realistic for Starbucks to continue to be a high-growth company. Questions raised are whether all growth is good; whether bigger is always better; whether businesses must “grow or die”; and under what circumstances does too aggressive growth destroy value? In trying to remain a high-growth company, Starbucks has opened some stores in subprime locations, resulting in dilution of its customer value propositio...Starting at €8.20
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Starbucks Corporation (B)
Hess, Edward D.; Eriksson, CassyCase DARDEN-S-0176-EStrategyThis case follows S-0175 and explores the different responses Starbucks made to correct its operational and overexpansion problems as well as its experimentation with new growth ideas. Analysts who predicted that Starbucks wouldn’t survive the global downturn must to eat their words. Under its former CEO, it has emerged from the economic downturn a leaner, better company. Now it must decide whether to build or buy a new concept to scale or reigni...Starting at €5.74
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Dell Inc.
Hess, Edward D.; Eriksson, CassyCase DARDEN-S-0185-EStrategyIn the 1990s, with more widespread use of the Internet, sales through Dell Computer Corporation’s online business swelled, and it became a dominant market leader. By 2010, Dell Computer Corporation had changed its name to Dell Inc. (Dell). Dell employed 96,000 people worldwide and was ranked 38th on the Fortune 500 list. But in the summer of 2010, Dell was faced with dwindling market share, myriad customer complaints, vendor troubles, and a blist...Starting at €8.20
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All You Need is Love: Southwest Airlines and the Wright Amendment (A)
Beckenstein, Alan R.; Prowitt, Peter D.; Gunn, Christopher; Polen, DouglasCase DARDEN-GEM-0116-EEconomicsThe first of a three-case series, this is a classic business-government relations (BGR) challenge for Southwest Airlines. The A case takes the student from the problems SWA had with competitors and the Civil Aviation Board in the early years of attempting to fly through the passage of the Wright Amendment in the late 1970s. House Majority Leader Jim Wright championed the cause for the Dallas/Fort Worth Airport Authority and the big DFW airlines, ...Starting at €8.20
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All You Need is Love: Southwest Airlines and the Wright Amendment (B)
Beckenstein, Alan R.; Prowitt, Peter D.; Gunn, Christopher; Polen, DouglasCase DARDEN-GEM-0117-EEconomicsThe second of a three-case series, this is a classic business-government relations (BGR) challenge for Southwest Airlines. The A case took the student from the problems SWA had with competitors and the Civil Aviation Board in the early years of attempting to fly through the passage of the Wright Amendment in the late 1970s. It then updated the situation 25 years into the future when SWA was a big airline, and the events of September 11, 2001, hur...Starting at €5.74