Darden University of Virginia (USA)
- Exercise
10 Marketing Scenarios
By Cian, LucaCollection: Darden University of Virginia (USA)Ref.: DARDEN-M-1010-EPublished: Feb 26, 2021Format: PDFPages: 2Language: English - Teaching Note
Finder, Minder & Grinder: The Charges and Rebuttal - Teaching Note
Collection: Darden University of Virginia (USA)Ref.: DARDEN-OB-0841TN-EPublished: Jun 6, 2008Reviewed: Apr 8, 2015Format: PDFPages: 7Language: English - Teaching Note
Gentleman's Furniture Role-Play - Teaching Note
Collection: Darden University of Virginia (USA)Ref.: DARDEN-OB-0928TN-EPublished: Aug 4, 2008Reviewed: Jul 25, 2009Format: PDFPages: 29Language: English - Case
Green Ox
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0722-EPublished: Nov 7, 2007Reviewed: Jul 6, 2018Format: PDFPages: 9Language: English - Technical Note
The Influence of Social Media on Purchase Decisions in High Involvement Categories
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0786-EPublished: Sep 8, 2010Format: PDFPages: 9Language: English - Case
Parsons Brinckerhoff: The Second Avenue Subway (B)
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0794-EPublished: May 31, 2011Format: PDFPages: 3Language: English - Case
Parsons Brinckerhoff: The Second Avenue Subway (C)
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0795-EPublished: May 31, 2011Format: PDFPages: 1Language: English - Case
SmartOps Corporation: Forging Smart Alliances?
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0797-EPublished: Mar 18, 2011Reviewed: Apr 18, 2013Format: PDFPages: 11Language: English - Technical Note
Product Line Pricing
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0813-EPublished: Feb 8, 2011Reviewed: Nov 2, 2011Format: PDFPages: 10Language: English - Case
J. C. Penney: Reinventing Fair and Square Deals (A)
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0835-EPublished: Jul 20, 2012Format: PDFPages: 11Language: English