Darden University of Virginia (USA)
- Case
Green Ox
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0722-EPublished: Nov 7, 2007Reviewed: Jul 6, 2018Format: PDFPages: 9Language: English - Case
Wheaties: Reinvigorating an Iconic Brand (A)
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0828-EPublished: Nov 9, 2012Reviewed: Jan 4, 2016Format: PDFPages: 7Language: English - Case
Wheaties: Reinvigorating an Iconic Brand (B)
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0829-EPublished: Nov 9, 2012Reviewed: Jan 4, 2016Format: PDFPages: 1Language: English - Case
Altamar Brands and Absinthe: Feeding "the Green Fairy"
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0844-EPublished: Mar 20, 2013Reviewed: Mar 17, 2014Format: PDFPages: 11Language: English - Case
ZYRTEC: Responding to Allegra
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0847-EPublished: Apr 9, 2013Reviewed: Dec 2, 2014Format: PDFPages: 22Language: English - Exercise
Your Professional Brand: Creating a Brand Essence Statement for Your Career
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0887-EPublished: Oct 19, 2015Reviewed: Aug 13, 2018Format: PDFPages: 3Language: English - Teaching Note
Kalashnikov: What's in a Name? (A) and (B) - Teaching Note
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0697TN-EPublished: Dec 17, 2007Reviewed: Sep 24, 2014Format: PDFPages: 12Language: English - Teaching Note
Green Ox - Teaching Note
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0722TN-EPublished: Nov 7, 2007Reviewed: Jul 6, 2018Format: PDFPages: 8Language: English - Teaching Note
Brooke Correll and Clos Du Val: Adventures in Napa Valley (Case Series) - Teaching Note
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0733TN-EPublished: Jun 28, 2011Reviewed: Sep 26, 2014Format: PDFPages: 16Language: English - Teaching Note
Wheaties: Reinvigorating an Iconic Brand (A), (B), and (C) - Teaching Note
Collection: Darden University of Virginia (USA)Ref.: DARDEN-M-0828TN-EPublished: Nov 26, 2012Reviewed: Jan 4, 2016Format: PDFPages: 7Language: English