Darden University of Virginia (USA)
-
Target Media (B)
Horniman, Alexander B.; Kiang, Kyle; Chen, StellaCase DARDEN-OB-0911-ELeadership and People ManagementIn the B case, bitter rivals Yu Feng and Jiang Nanchun decide to merge their two companies. This is an unusual action because both men are successful entrepreneurs who are proud of their individual successes. They both assume that the merger will go smoothly. See also the A (UVA-OB-0910) and C (UVA-OB-0912) cases.Starting at €5.74
-
Target Media (C)
Horniman, Alexander B.; Kiang, Kyle; Chen, StellaCase DARDEN-OB-0912-ELeadership and People ManagementThe C case concerns the challenges of postmerger integration. The cultural differences of the two companies and the style differences of the two leaders become issues for the new company, which now has a monopoly in the in-building advertising market, and questions about cultural integration take center stage. See also the A (UVA-OB-0910) and B (UVA-OB-0911) cases.Starting at €5.74
-
The "Right" Way to Pick the "Right" Players
Detert, James R.; Cullen, Kevin; Kime, LeslieExercise DARDEN-OB-1365-ELeadership and People ManagementTo prepare for each year’s NFL draft, each team creates a “model” for player selection. This involves developing a holistic view of every player (especially those the team is most interested in), such that it can compare two different players. In this exercise, students are tasked with building and operationalizing (but not actually collecting the data or testing) a model for player selection in the NFL draft, including deciding on the dependent ...Starting at €8.20
-
Four Factors
Detert, James R.; Cullen, Kevin; Rosen, EvanCase DARDEN-OB-1358-ELeadership and People ManagementThis case follows Shane Harris, who has just been hired as an assistant coach for the NBA's new franchise, the Honolulu Hammerheads. In order to aid team management in using basketball analytics, Harris turns to Dean Oliver's Four Factor method.Starting at €8.20
-
Free Agency (C): Negotiating as the Nuggets' Representative
Detert, James R.; Cullen, Kevin; Rosen, EvanCase DARDEN-OB-1361-ELeadership and People ManagementThis case set challenges students to consider the upcoming free agency decision-making of an NBA team by conducting some basic statistical analyses of three possible targets, all of whom are upcoming unrestricted free agents—Danny Glover, David Bowie, and Mike Meyers. Each of these players could potentially fit the team’s need to find a shooter and versatile defender at the forward position. Students are asked specifically to evaluate what each o...Starting at €5.74
-
Fired Fairly?
Detert, James R.; Cullen, Kevin; Rosen, EvanExercise DARDEN-OB-1368Leadership and People ManagementThis case presents students with the issue of whether Black college football coaches are fired fairly. Students are asked to use the provided data set to think through the various prompts about building the model they would test, including considering the dependent and independent variables and their initial hypothesis.Starting at €8.20
-
Selection Sunday
Detert, James R.; Cullen, KevinExercise DARDEN-OB-1434-ELeadership and People ManagementThis exercise stages a data-analysis task within the world of US men's college basketball. The National Collegiate Athletics Association (NCAA) Division 1 Men's Basketball Championship Tournament, known as "March Madness," begins every March with 68 college teams and concludes in April with 1 champion. It is one of the biggest sporting events of the year in the United States—a multi-billion-dollar endeavor that is wildly popular with fans and tha...Starting at €8.20
-
The Internet of Things
Laseter, Timothy M.; Frazer, Anne; Boatright, BenjaminTechnical Note DARDEN-OM-1792-EService and Operations ManagementThe Internet of Things (IoT) can be generally explained as a network of objects that collect data regarding their surroundings and transfer it across the internet to various systems. While the addition of more information can improve a business’s data-driven decision-making, should all businesses invest in IoT? This technical note explores IoT technologies, discusses how it is being used in industry, brings up some advantages and disadvantages, o...Starting at €8.20
-
Artificial Intelligence in Business: Machines and Management
Laseter, Timothy M.; Frazer, Anne; Boatright, BenjaminTechnical Note DARDEN-OM-1778Service and Operations ManagementThis technical note offers an overview of artificial intelligence (AI) and some ways in which machine learning is leveraged to build this type of intelligence. The note also explores two schools of thought around AI’s potential, discusses the possible rolStarting at €8.20
-
Free Agency (A)
Detert, James R.; Cullen, Kevin; Rosen, EvanCase DARDEN-OB-1359-ELeadership and People ManagementThis case set challenges students to consider the upcoming free agency decision-making of an NBA team by conducting some basic statistical analyses of three possible targets, all of whom are upcoming unrestricted free agents—Danny Glover, David Bowie, and Mike Meyers. Each of these players could potentially fit the team’s need to find a shooter and versatile defender at the forward position. Students are asked specifically to evaluate what each o...Starting at €8.20