Darden University of Virginia (USA)
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Target Media (B)
Horniman, Alexander B.; Kiang, Kyle; Chen, StellaCase DARDEN-OB-0911-ELeadership and People ManagementIn the B case, bitter rivals Yu Feng and Jiang Nanchun decide to merge their two companies. This is an unusual action because both men are successful entrepreneurs who are proud of their individual successes. They both assume that the merger will go smoothly. See also the A (UVA-OB-0910) and C (UVA-OB-0912) cases.Starting at €5.74
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Target Media (C)
Horniman, Alexander B.; Kiang, Kyle; Chen, StellaCase DARDEN-OB-0912-ELeadership and People ManagementThe C case concerns the challenges of postmerger integration. The cultural differences of the two companies and the style differences of the two leaders become issues for the new company, which now has a monopoly in the in-building advertising market, and questions about cultural integration take center stage. See also the A (UVA-OB-0910) and B (UVA-OB-0911) cases.Starting at €5.74
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Governance at Trail Guide Financial (B)
Irving, Toni; Sesia, AldoCase DARDEN-S-0400StrategyIn this disguised field-based case, Trail Guide Financial (TGF) CFO Tasha Maxwell was examining the earnings for year ended March 31, 2020. In light of the COVID-19 pandemic and the ensuing market drop, the firm suffered significant losses right at the enStarting at €5.74
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Aventiv Technologies: Answering the Call for Change?
Irving, Toni; Maiden, Stephen E.Case DARDEN-S-0359StrategyThis field-based case examines the business strategy of prison communications company Aventiv Technologies (Aventiv), which was at the center of a broad national debate about social justice, criminal justice, race, and mass incarceration in 2021. The US iStarting at €8.20
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Governance at Trail Guide Financial (A)
Irving, Toni; Sesia, AldoCase DARDEN-S-0399-EStrategyIn this disguised field-based case, Trail Guide Financial (TGF) CFO Tasha Maxwell was examining the earnings for year ended March 31, 2020. In light of the COVID-19 pandemic and the ensuing market drop, the firm suffered significant losses right at the end of its fiscal year. All three of the firm’s divisions—investment management, advisory services, and capital markets—had less than stellar fiscal results. Yet the capital markets compensation in...Starting at €8.20
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Target Media (A)
Horniman, Alexander B.; Kiang, Kyle; Chen, StellaCase DARDEN-OB-0910-ELeadership and People ManagementThe A case concerns the activities of Yu Feng, a young entrepreneur, and his LCD media business. Having achieved success in governmental service, Yu Feng discovers the potential for LCD media during a trip to the United States. The case outlines his success and describes the competition with his archrival, Jiang Nanchun. Both men are trying to outdo each other, at considerable cost. The case ends with Yu Feng wondering what to do next. See also t...Starting at €8.20
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Aventiv Technologies: Answering the Call for Change
Irving, Toni; Maiden, Stephen E.Case DARDEN-S-0359-EStrategyThis field-based case examines the business strategy of prison communications company Aventiv Technologies (Aventiv), which was at the center of a broad national debate about social justice, criminal justice, race, and mass incarceration in 2021. The US iStarting at €8.20
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Rani Russell Shea: Turning Pipe Dreams into Pipelines at Siemens Advanta?
Irving, Toni; Maiden, Stephen E.Case DARDEN-S-0401StrategyThis field-based case follows Rani Russell Shea, the new CEO of Siemens Advanta North America (supplier of tech, consulting, and digital-transformation services), as she attempts to lead a turnaround at the company. The case details the career rise of SheStarting at €8.20
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Rani Russell Shea: Turning Pipe Dreams into Pipelines at Siemens Advanta?
Irving, Toni; Maiden, Stephen E.Case DARDEN-S-0401-EStrategyThis field-based case follows Rani Russell Shea, the new CEO of Siemens Advanta North America (supplier of tech, consulting, and digital-transformation services), as she attempts to lead a turnaround at the company. The case details the career rise of Shea, a lawyer at a software company named Camstar when it was acquired in 2014 by the German conglomerate Siemens AG. Through grit, networking, and smarts, Shea navigates into a position of leaders...Starting at €8.20