This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Darden University of Virginia (USA)
-
Process Analysis Simulation
Markou, PanosExercise DARDEN-OM-1718-EService and Operations ManagementThis interactive exercise emulates a process wherein a virtual Card is created in a series of steps. It can be used to expose students to ideas and concepts in process analysis, management, and improvement. It may be used in classes focusing on operationsStarting at €8.20
-
Negotiating with the Cuban Sugar Industry (A): No Way Out?
Burger, Christoph; Clawson, James G.Case DARDEN-OB-1019-ELeadership and People ManagementSuitable for MBA, EMBA, GEMBA, and executive education program in coursed on negotiation and intercultural management. This case is based on actual negotiations and data. The scenario has been adjusted and simplified for teaching purposes. The case describes the situation of Philip Fisch, a sales representative of a German midsize engineering company, in his negotiation efforts to close his second deal with Juan Antonio Fajardo Duque, vice minist...Starting at €8.20
-
Landau Media
Clawson, James G.; Burger, ChristophCase DARDEN-OB-1048-ELeadership and People ManagementLandau Media provides media monitoring on a subscription basis to measure the impact of corporate communication. CEO and Founder Lothar Landau wonders whether his creation is prepared for the future. On the firm's 15th anniversary, Landau asks himself: Had he built the right organizational architecture? Had he been able to create the most effective organizational culture? What did the future of the media monitoring industry look like? What kind o...Starting at €8.20
-
Negotiating with the Cuban Sugar Industry (A), (B), and (C) - Teaching Note
Clawson, James G.; Burger, ChristophTeaching Note DARDEN-OB-1019TN-ELeadership and People ManagementTeaching note for product OB-1019Starting at €0.00
-
Landau Media - Teaching Note
Clawson, James G.; Burger, ChristophTeaching Note DARDEN-OB-1048TN-ELeadership and People ManagementTeaching note for product OB-1048Starting at €0.00
-
Product Development at StubHub: Don't Stop Believin'
Markou, Panos; Chao, Raul O.; Goldberg, RebeccaCase DARDEN-OM-1705-EService and Operations ManagementArnie Katz, chief product and technology officer at StubHub (SH), was helping to lead a contest intended to result in innovative and valuable new ideas. Product managers presented more than 100 new business initiative proposals to create new value for customers and provide additional revenue streams and differentiation opportunities. The secondary-ticket (resale) market in the United States was becoming increasingly fragmented, and SH was losing ...Starting at €8.20
-
Process Analysis Simulation - Teaching Note
Markou, PanosTeaching Note DARDEN-OM-1718TN-EService and Operations ManagementTeaching Note for product OM-1718Starting at €0.00
-
Negotiating with the Cuban Sugar Industry (B): Juan Antonio Fajardo Duque
Burger, Christoph; Clawson, James G.Case DARDEN-OB-1020-ELeadership and People ManagementSuitable for MBA, EMBA, GEMBA, and executive education program in coursed on negotiation and intercultural management. This case is based on actual negotiations and data. The scenario has been adjusted and simplified for teaching purposes. The case describes the situation of Philip Fisch, a sales representative of a German midsize engineering company, in his negotiation efforts to close his second deal with Juan Antonio Fajardo Duque, vice minist...Starting at €5.74
-
Negotiating with the Cuban Sugar Industry (C): Philip Fisch
Burger, Christoph; Clawson, James G.Case DARDEN-OB-1021-ELeadership and People ManagementSuitable for MBA, EMBA, GEMBA, and executive education program in coursed on negotiation and intercultural management. This case is based on actual negotiations and data. The scenario has been adjusted and simplified for teaching purposes. The case describes the situation of Philip Fisch, a sales representative of a German midsize engineering company, in his negotiation efforts to close his second deal with Juan Antonio Fajardo Duque, vice minist...Starting at €5.74
-
Product–Market Alignment
Markou, Panos; Chao, Raul O.; Goldberg, Rebecca; Katz, Arnon; Kelly, A. MorganTechnical Note DARDEN-OM-1706-EService and Operations ManagementThe ability to achieve product–market alignment (PMA) differentiates businesses that will thrive from those that will fail. Yet many find it difficult to create—and sustain—products that continuously generate value, even as their markets change. Traditionally, managers seeking to develop new products or reexamine current offerings have relied on frameworks that compare customer views on the desirability of various product features to the financia...Starting at €8.20