Darden University of Virginia (USA)
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Futebol: The Beautiful Game? - Teaching Note
Rodriguez, Peter L.; Gibbs, Shea; Yemen, GerryTeaching Note DARDEN-GEM-0138TN-EEconomicsTeaching note for product GEM-0138Starting at €0.00
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Apple Inc.: An Application of Financial Analysis, 2003–2018 - Teaching Note
Simko, Paul J.Teaching Note DARDEN-C-2420TN-EAccounting and ControlTeaching note for product C-2420Starting at €0.00
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Artisan Flooring Products, Inc.
Simko, Paul J.Case DARDEN-C-2445-EAccounting and ControlThe owner of a small retail flooring company is projecting her company’s financial performance and financial position for the current 2020 calendar year. The company began business in 2019, and by all measures, that first year had been a financial successStarting at €8.20
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General Hardware, Inc.
Simko, Paul J.Exercise DARDEN-C-2446-EAccounting and ControlThe owners of a chain of hardware stores are preparing the most recent quarter financial statements. A number of business details are provided, including information to assess accrual accounting net income: sales, cost of sales, operating expenses, interest, depreciation, and taxes. The most recent balance sheet is provided, enabling an assessment of basic accruals (e.g., tax payable). This case may be used as a stand-alone exercise to illustra...Starting at €8.20
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Corteva Agriscience: Communicating R&D Strategy to a Global Organization
West, June A.; Simko, Paul J.; Glinska, GosiaCase DARDEN-BC-0275-EKnowledge and CommunicationThis case explores Corteva Agriscience’s (Corteva’s) research and development (R&D) organization, and the work of Wendy Srnic, global leader of Integrated Field Sciences (IFS); Kate Irvin, Corteva’s R&D communications leader; Neal Gutterson, Corteva's chief technology officer; and the R&D leadership team (RDLT) to communicate Corteva's new purpose and strategy to approximately 5,000 R&D employees in more than 140 countries worldwide. Because Cort...Starting at €8.20
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Owen Rankin at J&J and the Olympic Games: Let the Games Begin (A)
Simko, Paul J.; Modica, Marc W.; Yemen, GerryCase DARDEN-OB-1070-ELeadership and People ManagementWhether taught to students unfamiliar with U.S. business culture or to students unacquainted with working in China, this case allows for an exploration of values that shape attitudes and behaviors in both countries. The material presents one executive’s unique leadership experience in managing across cultures. From creating cross-cultural teams to balancing the goals of corporate in the United States and local operations in China, Owen Rankin’s r...Starting at €8.20
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Segmentation at Sticks Kebob Shop
Venkatesan, Rajkumar; Gibbs, SheaCase DARDEN-M-0866-EMarketingThis case is used in the Marketing Analytics elective at Darden. A Sticks executive team is interested in opening a second quick-service restaurant in Richmond, Virginia. But before doing so, the team wanted to gain a better sense of who were Sticks' customers, which location would attract the best customers, and how to best connect with customers. An opportunity to gather survey data presented itself. Would the demographic and psychographic assu...Starting at €8.20
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Have Text, Will Travel: Can Airbnb Use Review Text Data to Optimize Profits?
Gibbs, Shea; Venkatesan, RajkumarCase DARDEN-M-0897-EMarketingHundreds of thousands of would-be hoteliers have been popping up all around the world, hoping to rent their own homes and apartments to complete strangers through a service called Airbnb. The goal of Airbnb's aspiring hosts was to use the company's website to attract guests who were willing to pay the highest rates to stay in their homes for a short time. For Airbnb, the goal was to improve customer review performance so it could, in turn, increa...Starting at €8.20
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Dunia Finance LLC (A), (B), and (C) - Teaching Note
Venkatesan, Rajkumar; Bodily, Samuel E.; Yemen, Gerry; Gibbs, SheaTeaching Note DARDEN-M-0842TN-EMarketingTeaching note for product M-0842Starting at €0.00
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An Overview of Patent Quality: Assessment Valuation and Financial Reporting Implications
Bruner, Robert F.; Frank, Mary Margaret; Simko, Paul J.; Martin, DavidTechnical Note DARDEN-F-1539-EFinanceA significant fraction of corporate market values derive from intellectual property. It is vital for the practicing manager to appreciate the risks and uncertainties surrounding intellectual property. This note focuses specifically on patent positions, arguing that these deserve special scrutiny because of an emerging crisis within and among governments, corporations, and inventors. The objective of this note is to introduce the reader to patent ...Starting at €8.20