Darden University of Virginia (USA)
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Red Bull (Abridged)
Farris, Paul W.; Shames, Ervin R.; Johnson, Richard R.; Mitchell, JordanCase DARDEN-M-0849-EMarketingThis case (an abridged version of UVA-M-0663) describes the history of the Red Bull brand and how the company stimulated and harnessed word of mouth to build a new product category (functional energy drinks) and brand franchise. The case concludes by asking the reader to consider where Red Bull will take its brand, product line, and marketing next, in light of many competitive challenges in the United States. The case was written to foster discus...Starting at €8.20
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Accounting for Income Taxes at Apple Inc. - Teaching Note
Hopkins, Justin J.Teaching Note DARDEN-C-2389TN-EAccounting and ControlTeaching note for product C-2389Starting at €0.00
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Target Data Breach: Accounting for Contingent Liabilities - Teaching Note
Hopkins, Justin J.Teaching Note DARDEN-C-2390TN-EAccounting and ControlTeaching note for product C-2390Starting at €0.00
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HP and Autonomy: Who's Accountable? - Teaching Note
Hopkins, Justin J.; Yemen, GerryTeaching Note DARDEN-C-2408TN-EAccounting and ControlTeaching note for product C-2408Starting at €0.00
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Correcting Sight and Accounting at LCA-Vision Inc. - Teaching Note
Hopkins, Justin J.Teaching Note DARDEN-C-2413TN-EAccounting and ControlTeaching note for product C-2413Starting at €0.00
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HP and Autonomy: Who's Accountable?
Hopkins, Justin J.; Yemen, GerryCase DARDEN-C-2408-EAccounting and ControlWritten using public sources, this case uses Hewlett-Packard’s (HP) purchase of Autonomy Corporation (Autonomy) to analyze the accounting treatment for the acquisition and subsequent goodwill impairment. While the case focuses on the accounting for mergers and acquisitions, it also provides for a variety of other discussion topics such as the effect of managerial incentives and CEO succession on accounting outcomes, managerial “spin” on disclosur...Starting at €8.20
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Getting Ready to Rumble: Governance of World Wrestling Entertainment, Inc.
Hopkins, Justin J.Case DARDEN-C-2444-EAccounting and ControlThis case introduces students to an interesting and fun example of a proxy statement issued by World Wrestling Entertainment, Inc. (WWE). WWE is effectively run by the McMahon family, which provides opportunities for students to recognize conflicts of interest in related party transactions between WWE and family members, as well as how the dual class share structure can facilitate these transactions. Further, executive compensation is driven by a...Starting at €8.20
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Pension Accounting at AT&T - Teaching Note
Hopkins, Justin J.Teaching Note DARDEN-C-2391TN-EAccounting and ControlTeaching note for product C-2391Starting at €0.00
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BankAtlantic Bancorp Loan Sours: Provisioning for Loan Losses - Teaching Note
Hopkins, Justin J.; King, MartinTeaching Note DARDEN-C-2392TN-EAccounting and ControlTeaching note for product C-2392Starting at €0.00
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Accounting for Income Taxes at Apple Inc.
Hopkins, Justin J.Exercise DARDEN-C-2389-EAccounting and ControlThis case provides students with the opportunity to analyze the income tax disclosures for Apple Inc. In particular, it provides for discussion about such topics as deferred taxes, valuation allowances, unrecognized tax benefits, and the statutory rate reconciliation. What is most unique about the example is that Apple reports around $200 billion of cash and investments on its balance sheet. However, students learn that Apple shareholders would i...Starting at €8.20