IESE (España)
- Teaching Note
Alcatel-Lucent: Marketing the Cell Phone as a Mobile Wallet - Teaching Note
Collection: IESE (España)Ref.: MT-34-EPublished: Jul 16, 2012Format: PDFPages: 33Language: English - Case
Alcatel-Lucent: Marketing the Cell Phone as a Mobile Wallet
Collection: IESE (España)Ref.: M-1279-EPublished: May 2, 2012Format: PDFPages: 25Language: English - Case
Tessile Milana, SpA (A)
Collection: IESE (España)Ref.: DPO-795Published: Oct 21, 2022Format: PDFPages: 13Language: Spanish - Case
Tessile Milana, SpA (A)
Collection: IESE (España)Ref.: DPO-795-EPublished: Oct 21, 2022Format: PDFPages: 13Language: English - Article
Manifiesto por una gestión empresarial más humana
Collection: IESE (España)Ref.: ART-2127Published: Jun 15, 2012Format: PDFPages: 7Language: Spanish - Article
Writing a Manifesto for Better Management
Collection: IESE (España)Ref.: ART-2127-EPublished: Jun 15, 2012Format: PDFPages: 7Language: English - Article
Las genuinas responsabilidades de la dirección general
Collection: IESE (España)Ref.: ART-2639Published: Dec 16, 2014Format: PDFPages: 8Language: Spanish - Case
Rabobank Corporate Netherlands: Turning the Smartphone into an Engine of Bottom-Line Growth
Collection: IESE (España)Ref.: M-1286-EPublished: Sep 3, 2012Format: PDFPages: 27Language: English - Teaching Note
Caesar IT Services. Marketing Multiple Value Propositions in one Firm - Teaching Note
Collection: IESE (España)Ref.: MT-31-EPublished: Feb 18, 2010Reviewed: Feb 20, 2015Format: PDFPages: 12Language: English - Case
Caesar IT Services: Audio version of M-1227-E case.
Collection: IESE (España)Ref.: CONFV-4057-EPublished: Apr 4, 2019Format: VideoDuration:Language: English