IESE (España)
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Want to Innovate? Then Act Like a Start-up
Dávila Parra, Antonio; Epstein, Marc J.Article ART-2593-EEntrepreneurship, Innovation and ChangeIt is wrong to assume that established companies cannot beat start-ups at breakthrough innovation. Many companies weaken their breakthrough innovation abilities by focusing on execution and the incremental innovation that goes with that. Drawing on insights from their new book, The Innovation Paradox, the authors highlight how established companies can change the rules of the game and master breakthrough as well as incremental innovation. ...Starting at €8.20
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HotSpotNet Wireless
Ghosh, Anindya; Palencia, LuisCase ASN-34Accounting and Control, Knowledge and CommunicationUna pequeña empresa emergente, pionera en la instalación de puntos de acceso inalámbrico a Internet en hoteles, debe decidir su futuro. Puede fusionarse con otra nueva empresa con un negocio complementario pero con menor potencial de crecimiento, o mantener su modelo de negocio actual y buscar financiación externa, con la consiguiente pérdida de control.Starting at €8.20
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Enterprising Solutions in Times of Transition
Prats, Mª Julia; Sosna, Marc; Sysko-Romanczuk, Sylwia; Davila, Antonio; Epstein, Marc J.; Santos, FilipeDossier DOS-22-EBusiness Ethics and Corporate Social Responsibility, Entrepreneurship, Innovation and ChangeWhen the bar is raised, you have to jump higher. This dossier will inspire you to think like an entrepreneur.Starting at €15.00
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Piense en pequeño para innovar a lo grande
Dávila Parra, Antonio; Epstein, Marc J.Article ART-2593Entrepreneurship, Innovation and ChangeEs un error pensar que las empresas establecidas no pueden superar a las startups en el campo de la innovación radical. Muchas debilitan esa capacidad al centrarse en la ejecución y la correspondiente innovación incremental. Partiendo de los hallazgos de su nuevo libro, The Innovation Paradox, los autores apuntan cómo las grandes empresas pueden cambiar las reglas del juego y sobresalir en ambos tipos de innovaciones. Su transformac...Starting at €8.20
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HotSpotNet Wireless
Ghosh, Anindya; Palencia, LuisCase ASN-34-EAccounting and Control, Knowledge and CommunicationA small start up, pioneer in deploying wireless Internet access hotspots in hotels must decide on its future. It can merge with another start up with a complemenmtary business but lower growth potential, or keep its existing business model seeking external financing and losing control in the process.Starting at €8.20
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Kubi Wireless (A)
Ghosh, Anindya; Malaspina, K.; Cassidy, D.; Nueno, PedroCase E-41EntrepreneurshipKubi Wireless pretende ofrecer, mediante tecnología de redes de área local inalámbricas, a quienes viajan por motivos de negocios, acceso inalámbrico a Internet de alta velocidad que resulta práctico, fácil de utilizar y económico, liberando al usuario de conexiones físicas e hilos.Starting at €8.20
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Kozmo.com - "We'll Be Right Over"
Ghosh, AnindyaCase E-164-EEntrepreneurshipJoseph Park, co-founder of Kozmo.com, was euphoric. It was December 23, 1999 and he had just received a phone call about what he called the best Christmas gift of his life. A group of investors led by Amazon had decided to invest more that $100 million in his fledgling start-up. The capital markets were buoyant about all things related to the Internet and the NASDAQ was scaling to new heights every month. A quick IPO, which could help raise the c...Starting at €8.20
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Kubi Wireless (B)
Ghosh, Anindya; Fité, Rosa María; Nueno, PedroCase E-87EntrepreneurshipEl 15 de julio de 2005 era un día muy especial en la breve historia de KubiWireless. Por fin se había puesto en marcha el servicio WiFi en los aeropuertos de Madrid-Barajas y Barcelona-El Prat. Ésta era una importante victoria para Kubi, y el equipo directivo (véase esquema de la organización en el Anexo 1) tenía motivos para sentirse satisfecho. Era la culminación de cuatro años de perseverancia y trabajo duro. Los ingresos habían aumentado a bu...Starting at €5.74
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Kubi Wireless (B)
Ghosh, Anindya; Fité, Rosa María; Nueno, PedroCase E-87-EEntrepreneurshipJuly 15th 2005 was a red-letter day in the short history of KubiWireless. The WiFi service at Madrid Barajas and Barcelona El Prat airports had finally been launched. It was a big victory for Kubi, and the management team (see Exhibit 1 for the organizational chart) had reasons to be satisfied. It was the culmination of four years of hard work and perseverance. Revenues had grown at a fair clip over the previous year, and profitability was even c...Starting at €5.74
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Kubi Wireless (A)
Ghosh, Anindya; Malaspina, K.; Cassidy, D.; Nueno, PedroCase E-41-EEntrepreneurshipKubi Wireless wants to established Wireless Area Networking technology to offer business travellers easy to use and cost effective high speed wireless Internet Access.Starting at €8.20