IESE (España)
- Article
Selling Experiences to Connect With Consumers
Collection: IESE (España)Ref.: ART-2981-EPublished: Mar 16, 2017Format: PDFPages: 8Language: English - Case
Fukushima Daiichi Nuclear Power Station (NPS)
Collection: IESE (España)Ref.: SM-1579-EPublished: Sep 3, 2012Format: PDFPages: 29Language: English - Teaching Note
Fukushima Daiichi Nuclear Power Station - Teaching Note
Collection: IESE (España)Ref.: SMT-89-EPublished: Nov 15, 2012Format: PDFPages: 19Language: English - Case
I'm Old, Not an Idiot: A Retiree Against the Banks (B)
Collection: IESE (España)Ref.: DPO-782-EPublished: Sep 23, 2022Format: PDFPages: 7Language: English - Dossier
Estrategias para atraer al nuevo consumidor
Collection: IESE (España)Ref.: DOS-32Published: Mar 17, 2017Format: PDFPages: 26Language: Spanish - Dossier
Strategies to Reach the Changing Consumer (Portuguese Version)
Collection: IESE (España)Ref.: DOS-32-PBPublished: Mar 17, 2017Format: PDFPages: 26Language: Portuguese Brasil - Article
Creating New Knowledge the Japanese Way
Collection: IESE (España)Ref.: ART-2153-EPublished: Sep 15, 2012Format: PDFPages: 8Language: English - Article
Qué puede hacer por ti el marketing experiencial
Collection: IESE (España)Ref.: ART-2981Published: Mar 16, 2017Format: PDFPages: 8Language: Spanish - Case
I'm Old, Not an Idiot: A Retiree Against the Banks (A)
Collection: IESE (España)Ref.: DPO-781-EPublished: Sep 23, 2022Format: PDFPages: 14Language: English - Case
Soy mayor, no idiota: un jubilado contra los bancos (A)
Collection: IESE (España)Ref.: DPO-781Published: Sep 23, 2022Format: PDFPages: 14Language: Spanish