IESE (España)
- Article
Selling Experiences to Connect With Consumers
Collection: IESE (España)Ref.: ART-2981-EPublished: Mar 16, 2017Format: PDFPages: 8Language: English - Technical Note
UX: Creating the Best User Experience
Collection: IESE (España)Ref.: MN-401-EPublished: Jul 12, 2019Format: PDFPages: 16Language: English - Case
Barman: The Amazon Opportunity
Collection: IESE (España)Ref.: M-1383-EPublished: Oct 19, 2021Format: PDFPages: 20Language: English - Case
Primark: nubes en el horizonte?
Collection: IESE (España)Ref.: M-1386Published: Sep 8, 2021Format: PDFPages: 29Language: Spanish - Case
I'm Old, Not an Idiot: A Retiree Against the Banks (B)
Collection: IESE (España)Ref.: DPO-782-EPublished: Sep 23, 2022Format: PDFPages: 7Language: English - Dossier
Estrategias para atraer al nuevo consumidor
Collection: IESE (España)Ref.: DOS-32Published: Mar 17, 2017Format: PDFPages: 26Language: Spanish - Dossier
Strategies to Reach the Changing Consumer (Portuguese Version)
Collection: IESE (España)Ref.: DOS-32-PBPublished: Mar 17, 2017Format: PDFPages: 26Language: Portuguese Brasil - Article
Qué puede hacer por ti el marketing experiencial
Collection: IESE (España)Ref.: ART-2981Published: Mar 16, 2017Format: PDFPages: 8Language: Spanish - Technical Note
E-Public Relations
Collection: IESE (España)Ref.: MN-402Published: Jun 2, 2020Format: PDFPages: 11Language: Spanish - Technical Note
UX: creando la mejor experiencia del usuario
Collection: IESE (España)Ref.: MN-401Published: Jul 12, 2019Format: PDFPages: 16Language: Spanish