IESE (España)
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Fernández-Vega Eye Institute
Serrano, Alejandro; Moscoso, PhilipCase P-1137-EInnovation and Change, Service and Operations ManagementThe Fernández-Vega Eye Institute in Oviedo, Asturias, is possibly the most famous clinic in Spain in its specialty. It is not only notable for its high medical quality; the clinic has also optimized its provision of services using business criteria with the aim of improving the customer experience. Faced with a growing demand for its medical services, the institute's management has to decide between a series of specific options for increasing the...Starting at €8.20
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Roche: The Investment Decision Dilemma
Serrano, Alejandro; Kraiselburd, SantiagoCase P-1171-EFinance, Service and Operations ManagementIn 2015, Roche launched an internal improvement program aimed at reducing the cost of its products, with an emphasis on manufacturing costs. Paul de Wit, the group head in charge of product supply-chain management, was assigned the task of figuring out the appropriate production batch size for each product, with the help of two representatives from the financial and supply-chain management departments. They tested three different approaches on a ...Starting at €8.20
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Mercadona and the Challenge of 2020
Serrano, Alejandro; Girbal, AlbertCase P-1176-EService and Operations ManagementAfter various decades of uninterrupted growth, Mercadona was completing its expansion in Spain and Portugal. Faced with this situation, it was natural in which direction the company strategy should head. Should it continue its expansion process into other countries, such as Italy? If so, what impact would the recent change of model from "integrated suppliers" to "totalers" have on the process?Starting at €8.20
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Fiore di Zucca
Serrano, Alejandro; Calvo, EduardCase P-1183-EService and Operations ManagementFiore di Zucca was one of Italy's leading producers of bags of ready-to-eat precooked vegetables. Francesco Ferrati, the chief operating officer, reviewed the results of a new policy of producing goods without waiting to receive orders from customers. He was satisfied with the improvement in customer response time. However, the inventory had expanded so much that one of the warehouses of finished products had almost come to a standstill twice due...Starting at €8.20
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Internacionalización de Telefónica España, S.A.
Knief C.; García Pont, Carlos; Ricart, Joan EnricCase DG-1136Leadership and People Management, StrategyEl caso describe la competitividad y la estrategia del proveedor español de servicio de telecomunicación. Inicialmente, la compañía tenía un monopolio y operaba en el mercado español. Debido a la innovación tecnológica y a la desregulación del sector en muchos países, el entorno competitivo ha cambiado radicalmente. Esta nueva situación ha conducido a más competencia y a la aparición de compañías multinacionales. También se ha observado una proli...Starting at €8.20
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La reestructuración de Domar, S.A.
Knief C.; Ricart, Joan EnricCase DG-1180StrategyThe case describes the turnaround of a, compared to international competitors, small Spanish washing machine producer. An enterpreneur acquires a former subsidiary of a multinational and a Spanish brand for large white goods to form an independent Spanish competitor. The new management defines a new strategy and implements most of the changes. The key issue of the case is an investment into a new production facility. Special points of interest in...Starting at €8.20
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Internacionalización de Telefónica España, S.A. - Nota del Instructor
Ricart, Joan Enric; García Pont, Carlos; Knief C.Teaching Note DGT-15Leadership and People Management, Strategy(See case DG-1136)Starting at €0.00
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Encuesta del paro directivo
Knief C.; Álvarez Alvarez, José LuisTechnical Note FHN-302Leadership and People ManagementThis note studies how Spanish managersperceive the security of their jobs, which measures they take to protect their careers and how their employers help them to find new employment opportunities. This study undertakes a first cut analysis of the phenomenon. The sample is drawn from alumni of IESE'sdifferent program. The 447 repondens represent all age groups and hierarchical levels. Key conclusions are:Spanish managers are healthy optimists rega...Starting at €8.20
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Managerial unemployment survey - Part II: Spanish managers' reaction to unemployment
Knief C.; Álvarez Alvarez, José LuisTechnical Note FHN-305-ELeadership and People ManagementThis note studies how Spanish managers react to unemployment. This study is a first cut analysis of the phenomenon. The sample is drawn from alumni of IESE's different programs. The 70 respondents represent all groups of managers. Key conclusion are: All groups of managers are affected by unemployment. The most often reason given for managerial unemployment is the lack of understanding with the superior. Only 25% of the respondents believe that t...Starting at €8.20
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Managerial unemployment survey - Part III: Spanish managers experience with self-employment
Knief C.; Álvarez Alvarez, José LuisTechnical Note FHN-306-ELeadership and People ManagementThis note studies the characteristics of managers that have decided to become self-employed and their experience with self-employment. The sample is drawn from alumni of IESE's different programs. The 91 respondents represent all different age groups and sexes. My conclusions are: Entrepreneurs tended to be youngers than their peers. Self-employed managers enter a large variety of industries, however the largest number starts a consulting busines...Starting at €8.20