IESE (España)
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Icelandair (E): COVID-19
Mitchell, Jordan; Sigurjonsson, Throstur Olaf; Berrone, PascualCase SM-1703Corporate Governance, Innovation and Change, StrategyEn este caso en cinco partes se presenta a Icelandair en un par de momentos decisivos de su historia reciente. En el caso A, situado a principios de 2017, en el 80 aniversario de la aerolínea, la compañía debe plantearse su estrategia tras un período impresionante de siete años de crecimiento dinámico y buenos resultados que llega a su fin de forma más o menos brusca debido a la competencia de precios extrema y la presión de los costes al alza. E...Starting at €5.74
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Icelandair (A): una saga de 80 años
Mitchell, Jordan; Sigurjonsson, Throstur Olaf; Berrone, PascualCase SM-1687Corporate Governance, Innovation and Change, StrategyEn este caso en tres partes se presenta a Icelandair en un par de momentos decisivos de su historia reciente. En el caso A, situado a principios de 2017, en el 80 aniversario de la aerolínea, la compañía debe plantearse su estrategia tras un período impresionante de siete años de crecimiento dinámico y buenos resultados que llega a su fin de forma más o menos brusca debido a la competencia de precios extrema y la presión de los costes al alza. El...Starting at €8.20
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Icelandair (C): WOW Now
Mitchell, Jordan; Sigurjonsson, Throstur Olaf; Berrone, PascualCase SM-1689-ECorporate Governance, Innovation and Change, StrategyThis three-part case series considers Icelandair at a couple of key inflection points in its recent history. Case A, set in early 2017 on the airline's 80th anniversary, the airline is faced to question its strategy after its impressive seven-year run of dynamic growth and solid returns comes to a somewhat abrupt end due to extreme pricing competition and upward cost pressure. The case delves into the development of the airline and its "hybrid" b...Starting at €5.74
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Icelandair (A, B, C, D y E) - Teaching Note
Mitchell, Jordan; Sigurjonsson, Throstur Olaf; Berrone, PascualTeaching Note SMT-132-ECorporate Governance, Innovation and Change, StrategyThis five-part case series considers Icelandair at a couple of key inflection points in its recent history. Case A, set in early 2017 on the airline's 80th anniversary, the airline is faced to question its strategy after its impressive seven-year run of dynamic growth and solid returns comes to a somewhat abrupt end due to extreme pricing competition and upward cost pressure. The case delves into the development of the airline and its "hybrid" bu...Starting at €0.00
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Introducción a las matemáticas
Bardolet Urgellès, David; Baucells Alibés, Manel; Gómez, JavierTechnical Note ADN-255Decision Analysis, EconomicsEsta nota técnica pretende dar un repaso a unos cuantos conceptos básicos de las matemáticas. Se refrescan algunas ideas de aritmética y porcentajes, así como ecuaciones y funciones de una variable. Al final, se adjuntan unos cuantos ejercicios sobre los temas tratados. Se trata de una nota técnica enfocada a alumnos que necesiten repasar conceptos básicos que se utilizarán en los cursos de análisis cuantitativo.Starting at €8.20
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Introducción a la estadística
Bardolet Urgellès, David; Baucells Alibés, Manel; Gómez, JavierTechnical Note ADN-256Decision Analysis, EconomicsEsta nota técnica repasa los conceptos más básicos de la estadística. Se introducen algunas medidas de centralidad (media y mediana), así como las medidas de variabilidad más utilizadas (varianza, desviación estándar y rango). Se trata de una nota enfocada a alumnos que necesiten repasar conceptos básicos que se emplearán posteriormente en los cursos de análisis cuantitativo.Starting at €8.20
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Carbfix: Storing CO2 forever - Teaching Note
Mitchell, Jordan; Rahnema Alavi, Ahmad; Sigurjonsson, Throstur OlafTeaching Note FT-123-EBusiness Ethics and Corporate Social Responsibility, Finance, StrategyIn March 2021, the team at Carbfix -a start-up born out of the culmination of more than 15 years of work by universities and parent company Reykjavik Energy- believed it had a game-changing technology to fight against climate change: eliminating CO2 permanently and safely from the atmosphere by storing it in basalt rock. In an aim to scale, they were considering three options to commercialize the concept: licensing the technology to other countri...Starting at €0.00
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Recession in the Air - Teaching Note
Gómez, JavierTeaching Note ADT-27-EEconomics, Knowledge and CommunicationThe teaching note to accompany the case "Recession in the Air?" (AD-308-E). It outlines the possible steps that can be followed in the discussion of the problem and the introduction to logistic regression as a methodology.Starting at €0.00
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Basics of statistics
Bardolet Urgellès, David; Baucells Alibés, Manel; Gómez, JavierTechnical Note ADN-256-EDecision Analysis, EconomicsThis technical note reviews the most basic concepts of statistics. Some measures of centrality (mean and median) are introduced, along with the most commonly used measures of variability (variance, standard deviation and range). The note is intended for students who need to revise the basic concepts that will later be used in the quantitative analysis courses.Starting at €8.20
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Math skills warm-up
Bardolet Urgellès, David; Baucells Alibés, Manel; Gómez, JavierTechnical Note ADN-255-EDecision Analysis, EconomicsThis technical note reviews some basic concepts of mathematics. It brushes up some notions of arithmetic and percentages, and provides a brief review of equations and the functions of a variable. At the end, it includes a few related exercises. The note is aimed at students who need to revise the basic concepts that will later be used in the quantitative analysis courses.Starting at €8.20