IESE (España)
-
An Introduction to Decision Trees (Portuguese Version, Brazil)
de Santiago, Rafael; Gorecka-Pietrucha, JustynaTechnical Note ADN-278-PBDecision AnalysisWhen facing a complex decision, the structure of the problem is oftentimes not obvious. A decision diagram can help the decision-maker understand the nature of the problem he or she is facing and evaluate the impact of risk on the final decision. It also allows us to carry out a sensitivity analysis, which investigates how sensitive our initial decision is to small changes in the relevant parameters.Starting at €8.20
-
Excel Tips for Advanced Users
de Santiago, RafaelTechnical Note ADN-281-EDecision Analysis, FinanceThis technical note is meant to enhance the reader's ability to build Excel models or to use those developed by colleagues, clients, financial institutions or other parties. It is not an introduction to Excel (a working knowledge of the software is assumed throughout). This document cannot substitute practice. Mastering the use of Excel is a skill and, as is the case with any other type of applied knowledge, it is not enough to understand the con...Starting at €8.20
-
Pernod Ricard: el reto del crecimiento
Stein, Guido; Ortiz, Alberto; De La Vega, MelanieCase DPO-365Innovation and Change, Leadership and People Management, StrategyEl caso describe la llegada de un nuevo Presidente-Director General a la filial de Pernod-Ricard (PR) en España y Portugal, Eric Laborde, y los retos que ha de afrontar en 2013. Se aporta información histórica del Grupo, y se concreta en relación a España. Se profundiza en aspectos estratégicos, comerciales, financieros, de producción, de marketing, de recursos humanos, y también culturales, de valores, estilos de dirección de los miembros del CO...Starting at €8.20
-
Andrés Cardó en el Grupo Prisa - Nota del instructor
Stein, Guido; Ortiz, AlbertoTeaching Note DPOT-86Innovation and Change, Leadership and People Management, StrategyAndrés Cardó, consejero delegado de PRISA Radio, es licenciado en Economía y diplomado en Humanidades por la Universidad Pontificia Católica de Perú. Estudió Finanzas en el Programa de Alta Dirección de la Escuela Superior de Administración de Negocios (ESAN) de Lima. Lleva 25 años en PRISA, toda su carrera desde que empezó el Executive MBA del IESE en 1988 en Madrid. Antes había trabajado en Petróleos del Perú y en un grupo textil catalán de la ...Starting at €0.00
-
SicherPro Security at Truckzeit
de Santiago, RafaelCase AD-346-EDecision Analysis, Service and Operations ManagementSicherPro offers global and specialized security services that, combined with the most advanced technologies, seek maximum efficiency for companies' business management. A typical problem the company faces is how to assign security officers in such a way that the customer's needs are met and, at the same time, the assignment is as efficient as possible. The case deals with the problem of assigning scarce resources (guards, in this case) in the mo...Starting at €8.20
-
Laia Bertran (B): Time to Go Home
Brossa, Jordi; Chinchilla, Nuria; Moragas Freixa, MarujaCase DPO-141-EBusiness Ethics and Corporate Social Responsibility, Leadership and People ManagementThe story of Laia and Jordi, a young expat couple who operate as a team and adapt to successive changes they must make to pursue their respective careers, relocating together when necessary. Laia, an industrial engineer, decides to leave her company to follow her husband to Paris, where his new job is based. She finds a position in the city with one of Europe's biggest steel producers. Years later, the careers of both partners, their family plans...Starting at €5.74
-
Pernod Ricard: The Challenge of Growth
Stein, Guido; Ortiz, Alberto; De La Vega, MelanieCase DPO-365-EInnovation and Change, Leadership and People Management, StrategyThis case describes the arrival of a new chairman/CEO to the Pernod Ricard subsidiary in Spain and Portugal, Eric Laborde, and the challenges he had to face in 2013. Historical information about the group is provided, most specifically in relation to Spain. The case further examines strategic, commercial, financial, productive, marketing and human resources elements as well as cultural and value aspects and management styles of the current and pa...Starting at €8.20
-
WoKou Robotics
de Santiago, RafaelCase AD-372-EDecision Analysis, Service and Operations ManagementWoKou Robotics is a global artificial intelligence company that manufactures two of its most popular robots in the same plant. Manufacturing is divided into several processes: robotic design, 3D printing and wiring. The case provides a natural scenario to introduce linear optimization techniques. The last part of the case is designed to encourage discussion of optimization in the presence of uncertainty (simulation methods) using the simulation o...Starting at €8.20
-
Laia Bertran (C): Y ahora qué
Brossa, Jordi; Chinchilla, Nuria; Moragas Freixa, MarujaCase DPO-142Business Ethics and Corporate Social Responsibility, Leadership and People ManagementHistoria de Laia y Jordi, un joven matrimonio expatriado que se complementa y adapta a sus sucesivas demandas profesionales, acompañándose en los cambios geográficos que sus carreras profesionales les requieren. Laia, ingeniera industrial, decide dejar su empresa para seguir a su marido a París, su nuevo lugar de trabajo, ciudad en la que ella trabajará, a su vez, en una de las grandes empresas siderúrgicas europeas. Años más tarde, las carrer...Starting at €5.74
-
Introducción a los árboles de decisión
de Santiago, Rafael; Gorecka-Pietrucha, JustynaTechnical Note ADN-278Decision AnalysisCuando se afronta una decisión compleja, la estructura del problema no siempre resulta obvia. Un diagrama de decisión puede ayudar a la persona encargada de la toma de decisiones a comprender la naturaleza del problema al que se enfrenta y evaluar el impacto del riesgo en la decisión final. También nos permite llevar a cabo un análisis de sensibilidad, con el que podemos evaluar la susceptibilidad de nuestra decisión inicial a pequeños cambios en...Starting at €8.20