IESE (España)
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Management of International Staff
García, Clara; Reiche, Sebastian; Harzing, Anne-WilTechnical Note DPON-79-ELeadership and People ManagementOver the last few decades, Western multinational corporations (MNCs) have shifted their focus beyond the industrialized world, attempting to capitalize on the growing business opportunities in developing and emerging markets. At the same time, many MNCs from emerging economies have expanded their activities beyond their domestic markets, with companies such as Haier, Embraer, Lenovo, Tata, Vale and Cemex successfully operating on an international...Starting at €8.20
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IKEA Enters Spain
Berrone, Pascual; Blázquez, María Luisa; Diego, Enrique deCase SM-1592-EStrategyThe case provides an update of the Catalan furniture industry, describing the entry and success of IKEA and the closure of half of the Catalan furniture companies. It addresses the question of why the Catalan companies did not follow IKEA's model and stresses the different configuration of the value chain.Starting at €8.20
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Creating a Cluster around a Clown: The Montreal Circus Cluster (A)
Berrone, Pascual; Blázquez, María Luisa; Diego, Enrique deCase SM-1597-EInnovation and Change, StrategyThe case examines the situation of Cirque du Soleil in its early years. Despite initial success, Guy Laliberté, founder and CEO of Cirque du Soleil, is facing a number of challenges, including aspects such as increasing competition, access to the pool of talent, location and growth. All of these elements are in Laliberté's mind just before meeting with Jean Doré, the mayor of Montreal. Laliberté thinks that it will be a great opportunity to ask f...Starting at €8.20
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El Agro Food Cluster en la región Central de Dinamarca (B)
Berrone, Pascual; Blázquez, María LuisaCase SM-1617Economics, Innovation and Change, StrategyEn el caso se describe una iniciativa en Jutlandia Central que consiste en un parque empresarial que aspira a convertirse en un (micro)clúster. Paul Cornillon, presidente del consejo del Danish Food Cluster, tiene que sacar adelante la iniciativa ahora que el clúster se ha lanzado oficialmente. Para la redacción del caso se han tomado como base datos ya publicados y entrevistas con miembros del Gobierno, el equipo gestor del Agro Food Park y otr...Starting at €5.74
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Myer and Flanagan (A): High-Stake Recruitment at the Top
Reiche, Sebastian; Akkan, ErenCase DPO-352-EBusiness Ethics and Corporate Social Responsibility, Leadership and People ManagementThis 2-case series focuses on the challenges of senior executive replacements at Australian department store Myer. In late spring of 2014, Myer was going through a major reshuffle of its senior management team. More than 20 senior managers had left the company over the past 2 years, and the exodus of some key members of the executive team was continuing. The turnover had accelerated after CEO Bernie Brookes decided in February 2014 to remain in h...Starting at €8.20
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The Catalan Textile Industry (A)
Berrone, Pascual; Blázquez, María LuisaCase SM-1595-EInnovation and Change, StrategyThe case briefly describes the Catalan textile industry, its structure and the different approaches they followed to respond to changing trends in the industry, compared with companies such as Inditex. It relates the challenges brought on by globalization and how they affected the industry in Catalonia.Starting at €8.20
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Enabling Telework Away From Home: Daysk.com
Reiche, SebastianCase DPO-422-ELeadership and People ManagementThe case describes Daysk.com's strategy to convince potential corporate clients to implement remote-work policies, in order to expand its market for remote-work solutions. Daysk.com offers a network of workspaces - a desk, a coworking space, a meeting room or a conference facility - that professionals can reserve in real time and access for a specific time slot. It also provides analytics about employees' workspace consumption.Starting at €8.20
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Nestlé's Alliance for YOUth (B)
Reiche, Sebastian; Liao, YuanCase DPO-439-EThe case deals with Nestlé's launch of the "Nestlé needs YOUth" initiative, whose main objective was to improve the employability of young people. The A case outlines how the initiative was launched in Europe at an overarching level, while leaving each local country operation with a lot of autonomy to decide how to carry it out. As a result, different challenges and local adaptations were necessary in each country. The B case details how the in...Starting at €5.74
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The Catalan Textile Industry (B) - Spanish Version
Berrone, Pascual; Blázquez, María Luisa; Diego, Enrique deCase SM-1596Innovation and Change, StrategyEntre 1990 y 1996, se había perdido más de la cuarta parte de los empleos relacionados con el sector textil en la UE, y los Gobiernos se enfrentaban a la titánica tarea de impulsar las políticas adecuadas para que la transformación que éste estaba sufriendo fuera menos brusca, así como para mejorar su competitividad. En este caso, se explican algunas de las medidas implementadas por el Gobierno catalán como respuesta a los retos (cada vez más num...Starting at €5.74
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La industria textil catalana (A)
Berrone, Pascual; Blázquez, María LuisaCase SM-1595Innovation and Change, StrategyEste caso describe brevemente la industria textil catalana, su estructura y los distintos enfoques que adoptó para responder a las tendencias cambiantes del sector, en comparación con compañías como Inditex. En él, se abordan, además, los retos derivados de la globalización y el modo en que han afectado a esta industria en Cataluña.Starting at €8.20