IESE (España)
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Objectives Are SMART, Missions Are WISE
Rey, Carlos; Chinchilla, Nuria; Pitta, NunoArticle ART-3015-ELeadership and People ManagementFar from staying at the corporate level, missions are increasingly playing a cross-organizational role in companies. Entire divisions, teams and individual workers are setting their own missions across a growing number of firms. Welcome to management by missions (MBM), in which objectives stop being an end in and of themselves and are put to the service of a greater purpose. As the authors argue, while objectives are SMART (Specific, Measurable, ...Starting at €8.20
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Management of International Staff
García, Clara; Reiche, Sebastian; Harzing, Anne-WilTechnical Note DPON-79-ELeadership and People ManagementOver the last few decades, Western multinational corporations (MNCs) have shifted their focus beyond the industrialized world, attempting to capitalize on the growing business opportunities in developing and emerging markets. At the same time, many MNCs from emerging economies have expanded their activities beyond their domestic markets, with companies such as Haier, Embraer, Lenovo, Tata, Vale and Cemex successfully operating on an international...Starting at €8.20
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Myer and Flanagan (A): High-Stake Recruitment at the Top
Reiche, Sebastian; Akkan, ErenCase DPO-352-EBusiness Ethics and Corporate Social Responsibility, Leadership and People ManagementThis 2-case series focuses on the challenges of senior executive replacements at Australian department store Myer. In late spring of 2014, Myer was going through a major reshuffle of its senior management team. More than 20 senior managers had left the company over the past 2 years, and the exodus of some key members of the executive team was continuing. The turnover had accelerated after CEO Bernie Brookes decided in February 2014 to remain in h...Starting at €8.20
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The Purpose of Makon USA (B)
Cardona Soriano, Pablo; Chinchilla, Nuria; Rey, CarlosCase DPO-747-ELeadership and People ManagementThis case focuses on implementing a purpose and missions-based management approach in order to change a company's culture and boost performance. A new general manager has taken charge of Makon USA, a company that produces and markets machinery for the construction industry. The Management Committee is tasked with overseeing the development of the purpose and missions of the company's three departments (sales, technical and production) and two sup...Starting at €5.74
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Enabling Telework Away From Home: Daysk.com
Reiche, SebastianCase DPO-422-ELeadership and People ManagementThe case describes Daysk.com's strategy to convince potential corporate clients to implement remote-work policies, in order to expand its market for remote-work solutions. Daysk.com offers a network of workspaces - a desk, a coworking space, a meeting room or a conference facility - that professionals can reserve in real time and access for a specific time slot. It also provides analytics about employees' workspace consumption.Starting at €8.20
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Nestlé's Alliance for YOUth (B)
Reiche, Sebastian; Liao, YuanCase DPO-439-EThe case deals with Nestlé's launch of the "Nestlé needs YOUth" initiative, whose main objective was to improve the employability of young people. The A case outlines how the initiative was launched in Europe at an overarching level, while leaving each local country operation with a lot of autonomy to decide how to carry it out. As a result, different challenges and local adaptations were necessary in each country. The B case details how the in...Starting at €5.74
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Hailing a New Era: Haier in Japan (A and B) - Teaching Note
Sánchez-Runde, Carlos; Lee, Yih-Teen; Reiche, SebastianTeaching Note DPOT-70-ELeadership and People ManagementFounded in 1984 by Zhang Ruimin, current CEO of the company, Haier has rapidly grown from a small refrigerator plant in Qingdao, China, to a global leader in home appliances. As one of the most valuable brands in China, Haier designs, manufactures and sells various home appliances including refrigerators, air conditioners and washing machines in over 100 countries. Since 2006, Haier has aggressively expanded its international presence, aiming to ...Starting at €0.00
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Guggenheim Museum Bilbao (A): The gestation of the project
Azua, J.; Pin Arboledas, José Ramón; Suárez Ruz, EsperanzaCase FH-644-ELeadership and People ManagementThe U.S.-based Solomon R. Guggenheim Foundation is looking for a European city to house a modern and contemporary art museum under the Guggenheim brand. The authorities in the Basque Country find out and try to contact the foundation's director in New York, Thomas Krens. The interest of the Basque public administration goes beyond the cultural sphere: it is part of an ambitious plan to attract investors with the aim of regenerating metropolitan B...Starting at €8.20
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Guggenheim Museum Bilbao (C): First Year Results
Pin Arboledas, José Ramón; Suárez Ruz, Esperanza; Azua, J.Case FH-646-ELeadership and People ManagementA continuation of Cases A and B on the Guggenheim Museum Bilbao.Starting at €5.74
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The upsides of downward deference
Reiche, Sebastian; Neeley, TsedalArticle 75264Leadership and People ManagementLeaders who find themselves out of their element can get ahead by deferring to subordinates. Here we explain how power can come from letting it go.Starting at €8.20