Ivey Business School (Canada)
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Microsoft Surface: Accelerating Digital Transformation
Sarah L. Y. Cheah; Nigel Koon-Leong ToeCase IVEY-9B19M002-EEntrepreneurship, StrategyIn December 2017, the corporate vice-president of Microsoft Corporation’s Devices division was considering two options to chart a strategic course for the next few years. Since first joining Microsoft Corporation in 2004, one of the vice-president's key roles had been to oversee the strategic direction of the personal computing hardware business. The company, which was headquartered in Washington State in the United States, had a multitude of pro...Starting at €8.20
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StarHub Ltd.: Paving the Way for Innovation
Sarah L. Y. Cheah; Maw Der FooCase IVEY-9B19M048-EEntrepreneurship, StrategyIn 2018, the Singapore-based telecommunication operator StarHub Ltd. (StarHub) acknowledged that in 2017 its total revenue was relatively flat and its net profit had declined. In the face of rising competition and a slowing global economy, the company needed to explore new sources of revenue growth. Two areas of growth seemed promising. The first area involved the launch of StarHub's smart retail analytics for small and medium enterprises in the ...Starting at €8.20
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billionBricks: Homes for the Homeless- Teaching Note
Sarah L. Y. Cheah; Nawazish ParwezTeaching Note IVEY-8B20M007-EStrategyTeaching note for product 9B20M007.Starting at €0.00
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Microsoft Surface: Accelerating Digital Transformation - Teaching Note
Sarah L. Y. Cheah; Nigel Koon-Leong ToeTeaching Note IVEY-8B19M002-EStrategyTeaching note for product 9B19M002.Starting at €0.00
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StarHub Ltd.: Paving the Way for Innovation - Teaching Note
Sarah L. Y. Cheah; Maw Der FooTeaching Note IVEY-8B19M048-EStrategyTeaching note for product 9B19M048.Starting at €0.00
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Totally Tidy by Tilly - Teaching Note
Elizabeth M.A. Grasby; Brian LangenTeaching Note IVEY-8B16B009-EAccounting and ControlTeaching Note for product 9B16B009.Starting at €0.00
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Phil's Haulage
Elizabeth M.A. Grasby; Brian LangenCase IVEY-9B15B002-EAccounting and ControlThe president and CEO of a commercial group must assess his options after his company’s recent acquisition of a small hauling company. This new company transported construction materials and aggregates from one location to another. After a few successful years of growth in the hauling business, the CEO wondered whether the new company should expand into the excavating business. He needed to evaluate the health of the current operations from a pro...Starting at €8.20
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Smith Commercial Developments
Elizabeth M.A. Grasby; Brian LangenCase IVEY-9B16B001-EAccounting and ControlIn 2014, the president of a commercial development company needed to secure investor financing to develop a retail plaza. He must analyze the development’s costs and benefits in order to convince investors to finance the project. The president wanted to create value while reducing risk for both the company and the investor group when deciding whether to move forward with this opportunity. He had a week to perform his qualitative analysis.Starting at €8.20
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Totally Tidy by Tilly
Elizabeth M.A. Grasby; Brian LangenCase IVEY-9B16B009-EAccounting and Control, EntrepreneurshipSpring cleaning season 2015 was about to begin in a small community north of Toronto, Ontario, Canada, and a prospective business owner was deciding whether to launch a new business. Totally Tidy by Tilly would provide cleaning services, professional organizing services, or both. Before moving forward, this new entrepreneur first needed to understand the environment for her new venture. Based on that understanding, she needed to decide what servi...Starting at €8.20
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billionBricks: Homes for the Homeless
Sarah L. Y. Cheah; Nawazish ParwezCase IVEY-9B20M007-EEntrepreneurship, StrategyBy late 2018, a Singapore-based non-profit organization, billionBricks, had completed seven projects, rehabilitating more than a thousand homeless and disaster-stricken people in Asia. Its tent product was widely accepted and could, it was projected, meet the needs of millions of homeless people. Despite these achievements, the co-founder and chief executive officer felt that the company’s performance had not met his expectations. A key challenge...Starting at €8.20