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Ivey Business School (Canada)
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Etsy: A B Corp Start-Up Takes on Amazon
Ram SubramanianCase IVEY-9B16M074-EStrategyAWARD WINNING CASE - This case was one of the winners of the 2016 John Molson MBA Case Writing Competition. When Etsy proceeded with an initial public offering on the New York Stock Exchange in April 2015, it was the second U.S. company to go public as a certified B Corporation. Etsy’s status as a B Corporation meant that social responsibility was ingrained in its mission. However, as an online marketplace for artisanal goods, Etsy faced a number...Starting at €8.20
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Viacom, Inc.: Corporate Governance in a Controlled Company
Ram SubramanianCase IVEY-9B17M036-EStrategyViacom, Inc., a New York City-based media company, owned Paramount Pictures and popular television channels such as MTV, Comedy Central, and Nickelodeon. Viacom was controlled by Sumner Redstone and run by his hand-picked second in command. In 2016, the 92-year-old Redstone, facing a claim of mental incompetency because of his advanced age, stepped down from his role as executive chair of the board. This led to several issues regarding corporate ...Starting at €8.20
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Hewlett Packard eHealth Center: Healthcare Access Through Technology Convergence
Kajari Mukherjee; Michael J. Rouse; Bhuvaneashwar SubramanianCase IVEY-9B17M101-EStrategyIn 2012, eHealth Centers (eHCs) digitally delivered affordable medical care and diagnostic support for patients in villages and remote areas of India where it was otherwise unavailable. The solution was initially conceived and developed as a mandate from Hewlett Packard India’s corporate social responsibility team under the leadership of the chief technology officer. The eHCs design incorporated a self-contained diagnostic centre in a container, ...Starting at €8.20
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NationWide Primary Healthcare Services: Evolving Business Model
Kajari MukherjeeCase IVEY-9B15M012-EEntrepreneurship, StrategyNationWide Primary Healthcare Services has launched a chain of primary healthcare clinics in India with the aim of bridging the gap between fragmented general practitioner services and highly expensive, specialist hospital care. The potential need for primary care is immense, though its delivery through organized retail is a new concept in India. The case describes the organization’s initial four years’ of operation. The clinics are not doing as ...Starting at €8.20
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First Solar: The Module Recycling Opportunity
Ram SubramanianCase IVEY-9B16M042-EStrategyIn 2014, the vice-president and director of recycling at the Arizona-based First Solar, Inc., the world's leading solar energy company, was considering a business plan to convert its solar panel recycling initiative from a cost centre to a profit-making business. Although the company pre-funded the recycling of photovoltaic solar panels by adding the recycling cost to the end-customers’ purchase price, Europe had recently enacted laws requiring t...Starting at €8.20
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AMC Networks Inc.: The Walking Dead Problem
Ram SubramanianCase IVEY-9B18M203-EStrategyIn August 2017, AMC Networks Inc. (AMCN), a New York City–based cable television provider, faced a lawsuit from the creative talent behind the hit show The Walking Dead. The lawsuit charged that AMCN used its vertical integration into content development to reduce the profits available for distribution to participants. For AMCN, which was originally a content distributor, expanding into content creation through its AMC Studios had several benefit...Starting at €8.20
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AMC Networks Inc.: The Walking Dead Problem - Teaching Note
Ram SubramanianTeaching Note IVEY-8B18M203-EStrategyTeaching note for product 9B18M203.Starting at €0.00
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Sandu Pharmaceuticals: Family Dynamics and Succession
Kajari Mukherjee; Sanjay GoelCase IVEY-9B19M055-EEntrepreneurship, StrategySandu Pharmaceuticals Ltd. (Sandu Pharmaceuticals) was a publicly listed company operating in the pharmaceuticals and health care sector. It manufactured Ayurvedic medicines. Incorporated in 1985, the company traced its history back over more than a century. The third generation was at the helm of the firm in September 2016. The company’s director, was thinking about how previous successive generations in the family had handled the challenge of a...Starting at €8.20
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Etsy: A "B Corp" Start-Up Takes on Amazon - Teaching Note
Ram SubramanianTeaching Note IVEY-8B16M074-EStrategyTeaching note for product 9B16M074.Starting at €0.00
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eBay Inc.: The Portfolio Decision
Ram SubramanianCase IVEY-9B20M113-EStrategyIn January 2019, eBay Inc. (eBay), a California-based e-commerce company, faced an activist campaign centred on its portfolio of businesses. Elliott Management Corporation, the hedge fund leading the campaign, believed that StubHub and Classifieds, two ofStarting at €8.20