Ivey Business School (Canada)
- Teaching Note
Sirona Hygiene Private Limited: Branding in an Intimate Hygiene Space - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B21A002-EPublished: Feb 10, 2021Reviewed: Feb 8, 2021Format: pdfPages: 26Language: English - Teaching Note
Clubb International: Revisiting the Marketing Strategy - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B18A009-EPublished: Feb 5, 2018Reviewed: Feb 5, 2018Format: pdfPages: 19Language: English - Teaching Note
Nappa Dori: Crafting the Branding Strategy - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B19A043-EPublished: Aug 30, 2019Reviewed: Aug 30, 2019Format: pdfPages: 19Language: English - Case
Super Shampoo Products and the Indian Mass Market
Collection: Ivey Business School (Canada)Ref.: IVEY-9B10A026-EPublished: Nov 30, 2010Format: pdfPages: 21Language: English - Case
Himalaya Shampoo: Building a Differentiated Brand Image
Collection: Ivey Business School (Canada)Ref.: IVEY-9B13A018-EPublished: Aug 19, 2013Reviewed: Nov 13, 2014Format: pdfPages: 7Language: English - Case
Clubb International: Revisiting the Marketing Strategy
Collection: Ivey Business School (Canada)Ref.: IVEY-9B18A009-EPublished: Feb 5, 2018Reviewed: Feb 5, 2018Format: pdfPages: 15Language: English - Case
Ethnic Consumers Consulting
Collection: Ivey Business School (Canada)Ref.: IVEY-9B10A030-EPublished: Feb 10, 2011Format: pdfPages: 18Language: English - Case
Himalaya Herbal Toothpaste: Category and Brand Involvement in an Emerging Market
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11A032-EPublished: Oct 25, 2011Reviewed: Jan 30, 2012Format: pdfPages: 16Language: English - Case
Himalaya Face Wash: Brand Associations and Lifestyles
Collection: Ivey Business School (Canada)Ref.: IVEY-9B12A059-EPublished: Dec 12, 2012Reviewed: Mar 2, 2016Format: pdfPages: 8Language: English - Case
Addons: Targeting Impulse
Collection: Ivey Business School (Canada)Ref.: IVEY-9B14A069-EPublished: Jan 9, 2015Reviewed: Dec 22, 2014Format: pdfPages: 14Language: English