Ivey Business School (Canada)
- Case
Future Group — Branding Private Labels
Collection: Ivey Business School (Canada)Ref.: IVEY-9B11A004-EPublished: Mar 30, 2011Format: PDFPages: 24Language: English - Case
Rebranding DSM: Creating Sustainable Shared Value
Collection: Ivey Business School (Canada)Ref.: IVEY-9B15A039-EPublished: Jul 27, 2015Reviewed: Jul 24, 2015Format: PDFPages: 30Language: English - Case
TRIAS: Decision on Cable Ladder Production
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16E002-EPublished: Feb 22, 2016Reviewed: Feb 19, 2016Format: PDFPages: 4Language: English - Case
LUX* Resorts & Hotels: Optimal Room Mix Marketing Decisions
Collection: Ivey Business School (Canada)Ref.: IVEY-9B17E004-EPublished: May 17, 2017Reviewed: May 17, 2017Format: PDFPages: 4Language: English - Case
EU Holidays
Collection: Ivey Business School (Canada)Ref.: IVEY-9B13E003-EPublished: Mar 18, 2013Reviewed: Mar 15, 2013Format: PDFPages: 4Language: English - Case
Air Miles Canada: Rebranding the Air Miles Rewards Program
Collection: Ivey Business School (Canada)Ref.: IVEY-9B07A009-EPublished: Nov 21, 2007Reviewed: Apr 3, 2008Format: PDFPages: 11Language: English - Case
Vincor: Project Twist
Collection: Ivey Business School (Canada)Ref.: IVEY-9B08A002-EPublished: Jan 31, 2008Reviewed: Dec 2, 2015Format: PDFPages: 22Language: English - Case
Clubb International: Revisiting the Marketing Strategy
Collection: Ivey Business School (Canada)Ref.: IVEY-9B18A009-EPublished: Feb 5, 2018Reviewed: Feb 5, 2018Format: PDFPages: 15Language: English - Case
First Energy
Collection: Ivey Business School (Canada)Ref.: IVEY-9B12A001-EPublished: Feb 17, 2012Reviewed: Feb 17, 2012Format: PDFPages: 13Language: English - Teaching Note
Clubb International: Revisiting the Marketing Strategy - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B18A009-EPublished: Feb 5, 2018Reviewed: Feb 5, 2018Format: PDFPages: 19Language: English