Ivey Business School (Canada)
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Has LIBOR Lost Its Stature in Derivatives Markets - Teaching Note
Walid Busaba; Ken MarkTeaching Note IVEY-8B16N058-EFinance, StrategyTeaching note for product 9B16N058.Starting at €0.00
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Santé Au Naturel: Healthy to the Core - Teaching Note
Robert Mackalski; Marc DucusinTeaching Note IVEY-8B17A069-EMarketingTeaching note for product 9B17A069.Starting at €0.00
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Santé Au Naturel: Healthy to the Core
Robert Mackalski; Marc DucusinCase IVEY-9B17A069-EEntrepreneurship, MarketingSanté Au Naturel was a natural health boutique in Montreal’s downtown core. The company was off to a strong start in a growing market, but as its best-selling products became more mainstream, large retailers were entering the market, stealing customers, and driving down margins. In early 2017, Santé Au Naturel's owner reflected on further differentiation of her offering and targeted marketing; she wanted to improve her marketing mix to grow sales...Starting at €8.20
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Poseidon Concepts Corporation: Boom To Bust - Teaching Note
Walid Busaba; Nourhene Ben Youssef; Saqib A. KhanTeaching Note IVEY-8B18B001-EAccounting and ControlTeaching note for product 9B18B001.Starting at €0.00
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SaskPower U.S. Debt: Hedging Currency Exposure
Walid Busaba; Saqib A. KhanCase IVEY-9B18N011-EFinance, StrategyOn December 19, 2002, the board of directors of the Saskatchewan Power Corporation (SaskPower) was contemplating the approval of the company’s 2003 foreign exchange strategy to manage long-term currency risk exposure in the utility’s U.S. dollar debt. SasStarting at €8.20
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London Mining Plc: The Offer from Blackrock World Mining Trust - Teaching Note
Walid Busaba; Ken MarkTeaching Note IVEY-8B19N014-EFinanceTeaching note for product 9B19N014.Starting at €0.00
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Dancing with the Stars: Denitsa Ikonomova
Robert Mackalski; Marc Ducusin; Jake Sinclair; Alana D'AmicoCase IVEY-9B20A067-EEntrepreneurship, Marketing, StrategyDenitsa Ikonomova is a champion professional dancer on Dancing with the Stars (France) who has become a desired social media influencer. She must now consider the business side of her profession and decide how to leverage her celebrity.Starting at €8.20
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Alumni Action Foundation: Currency Hedging Strategy
Walid Busaba; Zeigham Khokher; Ken MarkCase IVEY-9B10N030-EFinanceThe executive director of an independent charitable foundation is thinking about whether to hedge his foundation's U.S. dollar exposure given the large swings in the Canadian dollar-U.S. dollar exchange rate. For the past four years, the weakening U.S. dollar has contributed to underperformance in the foundation's portfolio relative to its peers.Starting at €8.20
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Has LIBOR Lost Its Stature in Derivatives Markets
Walid Busaba; Ken MarkCase IVEY-9B16N058-EFinance, StrategyIn April 2016, a large U.S. proprietary trading group in New York, with a significant fixed-income portfolio, was debating what discount rate to use to value the group’s interest-rate swap portfolio. The counterparties to these swaps were major banks, and the deals were collateralized. Criticisms about the use of the London interbank offered rate (LIBOR) as a benchmark for valuing these swaps were circulating, and there were reports that LIBOR wa...Starting at €8.20
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Club Sportif MAA: Staying Ahead of the Game
Robert Mackalski; Delaney Brown; Marc DucusinCase IVEY-9B17A046-EMarketingClub Sportif MAA (the MAA) was an iconic fitness club and athletic institution in Montreal and the oldest fitness facility in Canada. In early 2017, the club’s president and general manager faced a changing market and pressure to ensure that the club evolved and remained competitive. Consumer and fitness trends had increasingly fragmented the market in this area, and the MAA membership declined since 2016. The MAA, which traditionally served a fa...Starting at €8.20