Ivey Business School (Canada)
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Blue Ridge Spain (Spanish version)
Nicholas Athanassiou; Henry W. Lane; David T.A. Wesley; Jeanne McNettCase IVEY-9B02MS03StrategyBlue Ridge Spain era una sociedad (join venture) establecida entre una muy conocida cadena americana de comidas rápidas y una compañía agricultora familiar de "la vieja guardia", que estaba buscando diversificarse en el inicio de la entrada de España a la Unión Europea. El director regional europeo de la compañía fue sorprendido por un incidente desagradable. Después de varios años de impulsar el éxito de la sociedad, descubre que los nuevos dueñ...Starting at €8.20
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Ransom on the High Seas: The Case of Piracy in Somalia (Spanish version)
Alvaro Cuervo-Cazurra; Michael Train; Jeanne McNettCase IVEY-9B11MS104Leadership and People Management, StrategyIn recent years, incidents of piracy have increased dramatically off the coast of the failed state of Somalia. In this case, a group of 14 pirates have hijacked a cargo ship full of machinery, but have yet to make any demands. They hold hostage a multinational crew of 20 (whose captain and two officers are American), the ship, and the cargo. The chief operating officer of an international shipping company must choose among alternative strategies ...Starting at €8.20