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Ivey Business School (Canada)
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SalonScale: Start-Up Customer Relationship Strategies for Niche Market Growth
Simon Parker; Peter W. MorozCase IVEY-9B21A023-EEntrepreneurship, MarketingAlicia Soulier, owner of Capelli Salon Studio, a hair salon in Saskatoon, Saskatchewan, has developed an application (app) that can help save hair salons thousands of dollars per month in hair colour costs. However, she is struggling to recruit enough subscribers to her new software as a service (SaaS) company, SalonScale. With the diversion of her attention from her hair salon to the app threatening her core business, Soulier must soon decide on...Starting at €8.20
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Lightenco: Reaching the Limits of Bootstrapping
Simon Parker; Ramasastry ChandrasekharCase IVEY-9B19M061-EEntrepreneurship, StrategyIn January 2018, the three founders of Lighting Enhancement Corporation (Lightenco), a Canadian turnkey lighting solutions enterprise, were at a crossroads. After building a successful business enterprise over seven years by relying entirely on internal fStarting at €8.20
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Conexus Credit Union: Anchoring a Digital Technology Startup Ecosystem - Teaching Note
Peter W. Moroz; Simon ParkerTeaching Note IVEY-8B20M170-EStrategyTeaching note for product 9B20M170.Starting at €0.00
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Sunshine Fresh: Choosing a Business Location
Lawrence A. Plummer; Simon ParkerCase IVEY-9B17M073-EEntrepreneurship, StrategyIn July 2014, the president and co-owner of Sunshine Fresh Inc. (Sunshine), a food service manufacturing company in Totowa, New Jersey, needed to make a decision about the best location for the company’s new West Coast expansion. Sunshine had built a strong reputation on the U.S. East Coast for high-quality refrigerated kosher pickles. Among Sunshine’s most valued clients were several casinos located in Atlantic City, New Jersey, and headquartere...Starting at €8.20
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Conflict Over Leadership and Succession in a Successful Family Business: The Lakkard Leather Company
Simon Parker; Matthias A. TietzCase IVEY-9B11M043-EEntrepreneurship, StrategyThe founder of the Lakkard Leather Company was proud of his business, and attributed much of its success to his own leadership style, which did not allow for anyone else’s participation in important decisions. When he was badly injured in a car accident, his son stepped in and kept the business going. Without any intention to take over, the son altered the leadership and operations of the company in the space of a few months, so that by the time ...Starting at €8.20
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ReedTrek Manufacturing (A)
Jane M. Howell; Ken MarkCase IVEY-9B12C051-ELeadership and People Management, StrategyThe newly-promoted international operations director for ReedTrek Manufacturing, is trying to diagnose the issues at his company's under-performing China plant. While the operations director originally believed the loss-making operations suffered from technical issues, his visit to the plant suggests to him that there are leadership and management issues.Starting at €8.20
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Career Coaching: General Manager Role
Jane M. Howell; Ken MarkCase IVEY-9B11C005-ELeadership and People ManagementThis role-play case follows the Performance Coaching case involving Darcy Gallagher. You are the new general manager of the Elmwood Group and four weeks ago you conducted a performance review with your direct report, Darcy Gallagher, who is a sales manager, and outlined three leadership gaps that Gallagher needed to address. The purpose of this new meeting is to discuss Gallagher’s career aspirations at Elmwood Group. In advance of your meeting, ...Starting at €8.20
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Coaching for Exceptional Performance Workshop - Market Development Manager: Kim Hughes (Spanish version)
Jane M. HowellCase IVEY-9B00CS08Leadership and People ManagementEl taller sobre cómo capacitar para lograr un desempeño excepcional (producto #9B00CS06) provee a los estudiantes de la oportunidad de reconocer y actuar sobre oportunidades informales para capacitar que ocurren durante el curso de las actividades diarias. El formato de esta serie de sesiones consiste en que los estudiantes y cada miembro de su equipo, a su vez, toma el rol de director de operaciones de una empresa de desarrollo de software que d...Starting at €8.20
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Coaching for Exceptional Performance Workshop - Engineering Manager: Robin Maynard (Spanish version)
Jane M. HowellCase IVEY-9B00CS09Leadership and People ManagementEl taller sobre cómo capacitar para lograr un desempeño excepcional (producto #9B00CS06) provee a los estudiantes de la oportunidad de reconocer y actuar sobre oportunidades informales para capacitar que ocurren durante el curso de las actividades diarias. El formato de esta serie de sesiones consiste en que los estudiantes y cada miembro de su equipo, a su vez, toma el rol de director de operaciones de una empresa de desarrollo de software que d...Starting at €8.20
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Coaching for Exceptional Performance Workshop - Market Analyst: Pat Cox (Spanish version)
Jane M. HowellCase IVEY-9B00CS11Leadership and People ManagementEl taller sobre cómo capacitar para lograr un desempeño excepcional (producto #9B00CS06) provee a los estudiantes de la oportunidad de reconocer y actuar sobre oportunidades informales para capacitar que ocurren durante el curso de las actividades diarias. El formato de esta serie de sesiones consiste en que los estudiantes y cada miembro de su equipo, a su vez, toma el rol de director de operaciones de una empresa de desarrollo de software que d...Starting at €8.20