Ivey Business School (Canada)
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NutriHealth: Transforming Wellness
Meenakshi Gandhi; Vimi JhamCase IVEY-9B20M032-EEntrepreneurship, StrategyIn October 2018, the founder of NutriHealth started to think about the next phase of her company’s growth strategy. NutriHealth began as a stand-alone clinic in 1998 and was a service provider of personalized wellness and health management diet plans. It was time to make decisions that would lead to sustained growth. NutriHealth had reached a satisfactory position in the market, and investors had become interested in the venture, offering capital...Starting at €8.20
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Kaya Skin Clinic: Creating a Sustainable Competitive Advantage with Customers
Kareem Abdul Waheed; Vimi JhamCase IVEY-9B17A022-EMarketing, StrategyKaya Skin Clinic (Kaya) was started in India in 2002. It expanded its operations to the Middle East in 2003. The company’s value proposition was to provide medical advice from a dermatologist, which formed the basis for product and service recommendations that would dramatically improve customers’ skin. The company had worked hard to position the Kaya brand through defined e-marketing and customer relationship management strategies; however, in 2...Starting at €8.20
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A.T. Kearney Inc.: The Push to become a Management Consulting Titan
Florian Wiesner; Jonathan Chen; Christopher WilliamsCase IVEY-9B20M180-EStrategyIn the first quarter of 2019, A.T. Kearney Inc.’s managing partner had to find a strategy that would help the company move into the top tier of the world’s management consultancy firms. The new leader was only the ninth managing partner in the firm’s histStarting at €8.20
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Yalla Momos: Expansion Dilemmas of a Small Business
Anupam Mehta; Vimi JhamCase IVEY-9B17B020-EAccounting and Control, Entrepreneurship, StrategyIn 2015, the owner and the founder of a restaurant business in Dubai was concerned about the company's future expansion and growth. Although it was doing well in terms of profitability, a financial forecast was required for the following year, particularly in light of tough competition in the restaurant business in Dubai.Starting at €8.20
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Yalla Momos: Targeting the Expatriate
Vimi Jham; Anupam MehtaCase IVEY-9B17A042-EEntrepreneurship, Marketing, StrategyYalla Momos was a restaurant in Dubai, United Arab Emirates, that served momos, which were Nepal’s answer to the Chinese dumpling. Yalla Momos’ sales have grown exponentially since brothers Prashant and Ishan Goel founded the restaurant in 2012. Recently, in order to safeguard their share of the market, the Goels have been considering how to take their venture forward in the face of competition from both the organized (big retail outlets) and uno...Starting at €8.20
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Yalla Momos: Expansion Dilemmas of a Small Business - Teaching Note
Anupam Mehta; Vimi JhamTeaching Note IVEY-8B17B020-EAccounting and ControlTeaching note for product 9B17B020.Starting at €0.00
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innogy Consulting GmbH: Competing Away From Home - Teaching Note
Jonathan Chen; Son Tran Tuan; Christopher WilliamsTeaching Note IVEY-8B18M159-EStrategyTeaching note for product 9B18M159.Starting at €0.00
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Arconic Inc. versus Elliott Management Corp.: A Battle for Control
Jonathan Chen; Carolyn Burns; Christopher WilliamsCase IVEY-9B20M014-EStrategyArconic Inc. was a lightweight-material engineering firm that supplied the aerospace, automotive, and commercial transportation industries. Elliott Management Corporation was an activist investment firm that held a minority investment in Arconic Inc.. The two companies were locked in a public disagreement on how to generate acceptable financial returns for investors. At a shareholders' meeting on May 25, 2017, all shareholders would be able to vo...Starting at €8.20
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NutriHealth: Transforming Wellness - Teaching Note
Meenakshi Gandhi; Vimi JhamTeaching Note IVEY-8B20M032-EStrategyTeaching note for product 9B20M032.Starting at €0.00
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A.T. Kearney Inc.: The Push to become a Management Consulting Titan - Teaching Note
Christopher Williams; Jonathan Chen; Florian WiesnerTeaching Note IVEY-8B20M180-EStrategyTeaching note for product 9B20M180.Starting at €0.00