IESE (España)
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Oltre Venture: la revolución del impacto (B)
Beccarini, Irene; Herrera, Ángela; Ferraro, Fabrizio; Liechtenstein, HeinrichCase SM-1670Entrepreneurship, Finance, StrategyEste caso describe la start-up y los primeros pasos de una nueva empresa de inversión de impacto de Italia: Oltre Venture. Oltre Venture, que se define a sí misma como una empresa de "capital riesgo social", había sido una de las pioneras en la inversión de impacto en Europa, con un primer fondo de inversión de ocho millones de euros y la recaudación de 29 millones para el segundo. Fundada por profesionales con muchos años de experiencia en el ám...Starting at €5.74
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Oltre Venture: The Impact Revolution (A) and (B)
Beccarini, Irene; Herrera, Ángela; Ferraro, Fabrizio; Liechtenstein, HeinrichTeaching Note SMT-122-EEntrepreneurship, Finance, StrategyThis case describes the start-up and early operation of a novel impact investing firm in Italy: Oltre Venture. Oltre Venture, which defines itself as a "social venture capital" firm, had been among the pioneers of impact investing in Europe, investing ¿8 million in its first fund, and raising ¿29 million for its second one. Founded by professionals with many years of corporate and private equity experience, Oltre Venture had developed a unique ha...Starting at €0.00
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Estrategias para atraer al nuevo consumidor
Villanueva, Julian; Ferrándiz, Luis; Gallo, Iñigo; Townsend, Claudia; Skiera, Bernd; Ringel, Daniel M.Dossier DOS-32Information Technologies, Marketing, Strategy¿Cómo ha cambiado el “viaje del cliente”? ¿De qué manera podemos adaptarnos a la realidad de hoy?Starting at €15.00
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Strategies to Reach the Changing Consumer (Portuguese Version)
Villanueva, Julian; Ferrándiz, Luis; Gallo, Iñigo; Townsend, Claudia; Skiera, Bernd; Ringel, Daniel M.Dossier DOS-32-PBInformation Technologies, Marketing, StrategyTech is changing how we do business. Break out of your bubble and learn to manage better in a digital age.Starting at €15.00
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Oltre Venture: The Impact Revolution (B)
Beccarini, Irene; Herrera, Ángela; Ferraro, Fabrizio; Liechtenstein, HeinrichCase SM-1670-EEntrepreneurship, Finance, StrategyThis case describes the start-up and early operation of a novel impact investing firm in Italy: Oltre Venture. Oltre Venture, which defines itself as a "social venture capital" firm, had been among the pioneers of impact investing in Europe, investing ?8 million in its first fund, and raising ?29 million for its second one. Founded by professionals with many years of corporate and private equity experience, Oltre Venture had developed a unique ha...Starting at €5.74
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Oltre Venture: The Impact Revolution (A)
Beccarini, Irene; Herrera, Ángela; Ferraro, Fabrizio; Liechtenstein, HeinrichCase SM-1669-EEntrepreneurship, Finance, StrategyThis case describes the start-up and early operation of a novel impact investing firm in Italy: Oltre Venture. Oltre Venture, which defines itself as a "social venture capital" firm, had been among the pioneers of impact investing in Europe, investing ?8 million in its first fund, and raising ?29 million for its second one. Founded by professionals with many years of corporate and private equity experience, Oltre Venture had developed a unique ha...Starting at €8.20
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Strategies to Reach the Changing Consumer
Villanueva, Julian; Ferrándiz, Luis; Gallo, Iñigo; Townsend, Claudia; Skiera, Bernd; Ringel, Daniel M.Dossier DOS-32-EInformation Technologies, Marketing, StrategyTech is changing how we do business. Break out of your bubble and learn to manage better in a digital age.Starting at €15.00
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Aprovecha el big data para visualizar tu mercado
Skiera, Bernd; Ringel, Daniel M.Article ART-2982Information Technologies, MarketingDebido a la creciente proliferación de artículos y marcas, a las empresas les cuesta hacer un seguimiento de cómo compiten sus productos en el mercado. El big data de las búsquedas online les permite conocer mejor su cuota de mercado y a sus competidores clave. Pero obtener y analizar cantidades ingentes de datos plantea múltiples dificultades. En este artículo, los autores explican cómo se valieron de los datos del flujo de clics para vis...Starting at €8.20
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Using Big Search Data to Map Your Market
Skiera, Bernd; Ringel, Daniel M.Article ART-2982-EInformation Technologies, MarketingMarkets today are flooded with an increasing number of products and brands, making it difficult for companies to track how their products compete in the market. Big search data allow companies to obtain valuable insights on market share as well as on key competitors. But collecting and analyzing vast amounts of data pose huge challenges. In this article, the authors describe how they used clickstream data to visualize competition in product categ...Starting at €8.20
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Oltre Venture: la revolución del impacto (A)
Beccarini, Irene; Herrera, Ángela; Ferraro, Fabrizio; Liechtenstein, HeinrichCase SM-1669Entrepreneurship, Finance, StrategyEste caso describe la start-up y los primeros pasos de una nueva empresa de inversión de impacto de Italia: Oltre Venture. Oltre Venture, que se define a sí misma como una empresa de "capital riesgo social", había sido una de las pioneras en la inversión de impacto en Europa, con un primer fondo de inversión de ocho millones de euros y la recaudación de 29 millones para el segundo. Fundada por profesionales con muchos años de experiencia en el ám...Starting at €8.20