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    BEMBI: A Modern Indian Culinary Experience (B): Growth Options in Difficult Times

    Borwankar, Anjaney ; Heukamp, Franz

    • Reference: ASN-45-E

    • Year: 2008

    • Number of pages: 3

    • Geographic Setting: España

    • Publication Date: Apr 20, 2010

    • Source: IESE (España)

    • Type of Document: Case

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    Description

    This case describes the situation following the opening of the BEMBI restaurant, described in the A-case. (ASN-44-E). Different ways to expand are described along with the difficult external economic environment that puts stress on the team of founders.

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    Keywords

    Business Models corporate culture Crisis Sales & Marketing Sustainability