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LYFEN: Building a Supply Chain to Create Competitive Advantage - Teaching Note
Haitao Yin; Ruiyu Zhu; P. Fraser JohnsonTeaching Note IVEY-8B19D007-EService and Operations ManagementTeaching note for product 9B19D007.Starting at €0.00
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Crocs (B): Hitting the Skids
Lee, H; , Hoyt, D; , Marks, MCase SGSB-GS57B-EService and Operations ManagementThrough 2007, Crocs grew rapidly, and its stock soared. In early 2008, the stock plunged, as analysts cited excess inventory. During 2008, revenues decreased, and the company restructured. The B case summarizes these developments, and asks what the company should do now.Starting at €5.74
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LYFEN: Building a Supply Chain to Create Competitive Advantage
Haitao Yin; Ruiyu Zhu; P. Fraser JohnsonCase IVEY-9B19D007-EService and Operations Management, StrategyThis case describes the journey of a Chinese snack food company, LYFEN, as it developed supply-chain processes and capabilities to compete successfully in a highly competitive market. It provides detailed information about LYFEN’s quality-control processes and supply-chain management practices. A particularly interesting aspect of the case is the challenges faced by the company to deliver on customer expectations for food safety and the associate...Starting at €8.20
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Crocs (A): Revolutionizing and Industry's Supply Chain Model for Competitive Advantage
Holloway, C; , Lee, H; , Hoyt, D; , Silverman, A; , Marks, MCase SGSB-GS57A-EService and Operations ManagementEste caso analiza el crecimiento asombroso de Crocs, Inc., un fabricante de zapatos de plástico, desde 2003 hasta principios de 2007. Gran parte del crecimiento de la empresa fue posible gracias a una cadena de suministro altamente flexible que permitió a Crocs desarrollar productos adicionales dentro de la temporada de ventas. El modelo habitual en la industria de la moda era recibir órdenes mucho antes de cada temporada de ventas, y producir es...Starting at €8.20
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Crocs (C ): Back from the Dead
Lee, H; , Hoyt, D; , Marks, MCase SGSB-GS57C-EService and Operations ManagementIn 2009, many thought Crocs was “dead.” The C case presents exhibits that illustrate the company’s recovery.Starting at €8.20
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Crocs: Revolutionizing and Industry's Supply Chain Model for Competitive Advantage - Teaching Note
Holloway, C; , Lee, H; , Hoyt, D; , Silverman, A; , Marks, MTeaching Note SGSB-GS57TN-EService and Operations ManagementThis case discusses the astounding growth of Crocs, Inc., a manufacturer of plastic shoes, from 2003 through early 2007. Much of the company’s growth was made possible by a highly flexible supply chain which enabled Crocs to build additional product within the selling season. The normal model used within the fashion industry was to take orders well in advance of each selling season, and produce to those orders, with relatively little additional...Starting at €0.00