Search results
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Recupera, S.A.
Pancorvo, JorgeCase PAD-P-C-343Service and Operations ManagementDardo López-Dolz, propietario del negocio y persona emprendedora, afronta varias decisiones para conseguir que su empresa siga creciendo. Sin embargo, la naturaleza del servicio parte de una anomalía de las transacciones de compraventa: un deudor que no cumple sus obligaciones según lo convenido. La demanda tiene un comportamiento irregular, con expedientes de cobranza que varían según cada caso, y con exigencias operativas distintas por cad...Starting at €8.20
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LA LISTA HBR: Ideas innovadoras para 2009
Warren, Elizabeth; Tyagi, Amelia; Collier, Paul; Warnholz, Jean-Louis; Cuddy, Amy J.C.; Sviokla, John; Goldstein, Noah J.; Fisman, Raymond; Saffo, Paul; Pall, Gurdeep Singh; McGrath, Rita Gunther; Benyus, Janine M.; Pauli, Gunter A.M.; Norton, Michael I.; Schwartz, Peter; Christakis, Nicholas A.; Suarez-Orozco, Marcelo; Bremmer, Ian; Pujadas, Juan; Jurvetson, Steve; McCreary, Lew; Ilube, Tom; Pentland, Alex "Article HBS-R0902AKnowledge and CommunicationNuestro estudio anual de las ideas y tendencias que harán un impacto en el negocio: Elizabeth Warren y Amelia Tyagi creen crédito al consumo debe hacerse tan seguro como cualquier otro producto. Paul Collier y Jean-Louis Warnholz revelan un clima cada vez más favorable a la inversión en el África subsahariana. Amy J. C. Cuddy afirma que el calor y la competencia no son mutuamente excluyentes. John Sviokla predice un aumento de los préstamos peer-...Starting at €8.20
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¡Promociónate!
Steenburgh, Thomas; Norton, Michael I.Case HBS-515S04MarketingLos ayuda a desarrollar un discurso de ascensor para su activo más importante - a sí mismos. Antes de clase, los estudiantes se les pide que entrevistar a un posible empleador y para desarrollar campos de ascensor preliminares. Una vez en clase, los estudiantes trabajan a través de un ejercicio que ayuda a definir sus campos de ascensor y comprender mejor varios principios clave de marketing. Conduce a una discusión interesante y estimulante.Starting at €8.20
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A Letter from Prison (Spanish version)
Soltes, EugeneCase HBS-112S03Accounting and ControlStephen Richards, the former global head of sales at Computer Associates, Inc. (CA), is serving a seven year prison sentence for financial fraud. In the case, Richards responds to a number of questions about managerial responsibility and the manipulation of financial performance in a letter written to a graduate student.Starting at €8.20
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Designing a Compliance Program at AB InBev (Spanish version)
Soltes, EugeneCase HBS-120S04StrategyCompliance programs help companies align the interests and behavior of employees with external expectations and regulation. The case discusses how ABInBev, a major brewer, developed its compliance program.Starting at €8.20
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Making Charity Pay
Norton, Michael I.; Avery, JillArticle HBS-F1410B-ECompanies are increasingly experimenting with the use of philanthropy to enhance consumer loyalty, brand awareness, and sales. But even highly creative approaches that garner a lot of buzz often fall short of sales goals. Firms can design more-successful initiatives by ensuring alignment between what the authors call the three C's of consumer philanthropy: Companies need to choose Causes that resonate with Customers in a way that drives sales.Starting at €8.20
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The HBR List: Breakthrough Ideas for 2009
Warren, Elizabeth; Tyagi, Amelia; Collier, Paul; Warnholz, Jean-Louis; Cuddy, Amy J.C.; Sviokla, John; Goldstein, Noah J.; Fisman, Raymond; Saffo, Paul; Pall, Gurdeep Singh; McGrath, Rita Gunther; Benyus, Janine M.; Pauli, Gunter A.M.; Norton, Michael I.; Schwartz, Peter; Christakis, Nicholas A.; Suarez-Orozco, Marcelo; Bremmer, Ian; Pujadas, Juan; Jurvetson, Steve; McCreary, Lew; Ilube, Tom; Pentland, Alex "Article HBS-R0902A-EOur annual survey of ideas and trends that will make an impact on business: Elizabeth Warren and Amelia Tyagi believe consumer credit should be made as safe as any other product. Paul Collier and Jean-Louis Warnholz reveal an increasingly investment-friendly climate in sub-Saharan Africa. Amy J.C. Cuddy asserts that warmth and competence are not mutually exclusive. John Sviokla predicts a surge of peer-to-peer lending in the wake of the financial...Starting at €8.20
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When to Make Private News Public (HBR Case Study and Commentary)
Casciaro, Tiziana; Winston, Victoria W.Article HBS-R1203S-ELeadership and People ManagementBetsy Sugarman, a rising star in a biotech company, finds out that she is pregnant. This is good news for her, but bad timing for her career. She has been interviewing internally to take on a new role as the director of overseas operations, a position that requires a great deal of travel. Her prospective boss has all but offered her the job and is expecting a commitment from her within a week. She wants the job and feels she is prepared to do wha...Starting at €8.20
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White-Collar Crime
Healy, Paul M.; Serafeim, George; Soltes, Eugene; Osmundsen, Erik; White, Mary JoArticle HBS-R1904B-EDespite efforts to crack down on illegal activity, crimes like fraud, bribery, embezzlement, and money laundering are rampant in corporations. What steps can leaders take to fix this growing problem? In "How to Scandal-Proof Your Company," HBS professors Paul Healy and George Serafeim argue that the cause of misconduct is not ineffective regulations or compliance systems. It's weak leadership and flawed corporate cultures, their research shows. C...Starting at €8.20
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People Often Trust Eloquence More Than Honesty
Rogers, Todd; Norton, Michael I.; Berinato, ScottArticle HBS-F1011D-ELeadership and People ManagementThough we'd like to think that it always pays to be honest, new research from Harvard proves that it doesn't necessarily. A new study that compared viewers' reactions to a candidate's answers to questions in a debate reveals that when the candidate dodged a question eloquently, people liked and trusted him nearly as much as when he gave a direct response. What's more, they preferred artful dodges to honest but less articulate answers. That findin...Starting at €8.20