Search results
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Recupera, S.A.
Pancorvo, JorgeCase PAD-P-C-343Service and Operations ManagementDardo López-Dolz, propietario del negocio y persona emprendedora, afronta varias decisiones para conseguir que su empresa siga creciendo. Sin embargo, la naturaleza del servicio parte de una anomalía de las transacciones de compraventa: un deudor que no cumple sus obligaciones según lo convenido. La demanda tiene un comportamiento irregular, con expedientes de cobranza que varían según cada caso, y con exigencias operativas distintas por cad...Starting at €8.20
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Queralto.com: Omnicanalidad digital en ortopedia. Nota del Instructor
García del Pueyo, J. L.Teaching Note IIST-MITN-171MarketingQueraltó es una mediana empresa familiar y centenaria especializada en la distribución de productos ortopédicos y de equipamiento hospitalario, que debido a la crisis económica decide potenciar el canal de venta on line. Sus comienzos en el e-commerce datan de 2012 pero no es hasta 2016 cuando ven un rápido crecimiento fundamentalmente debido a la venta al consumidor final a través de su web y de Amazon. La facturación se había incrementado en un...Starting at €0.00
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Zotal Laboratorios: B2B y el recorrido de la marca. Nota del Instructor
García del Pueyo, J. L.Teaching Note IIST-MITN-175MarketingZotal es una marca creada en 1909, referente en el sector de la bioseguridad zoosanitaria y que pertenece a Laboratorios Zotal, empresa familiar que comercializa más de 26 productos y marcas distintas. Tras una investigación sobre su posicionamiento deciden afrontar un plan para la reestructuración, rediseño completo de la gama y transformación digital. Posteriormente realizan un Plan Estratégico y comienzan a evaluar distintas alternativas de cr...Starting at €0.00
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Hero Baby Southern Europe
Gómez González, C.; García del Pueyo, J. L.Case IIST-MI-179-E-EMarketingHero is a Swiss multinational with a history of over a hundred years. Although the company traditionally manufactured jams, it entered the infant feeding market in 1985 when it carried out a test that began in Spain. Hero has three major international divisions: jams, cereals, and baby food. However, this case focuses on the infant food division, called Hero Baby, and more specifically on the three markets of the Southern European division: Spain...Starting at €8.20
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SuperTech: ”Same day delivery” en supermercados. Nota del Instructor
García del Pueyo, J. L.; Velasco Rivera, J.J.Teaching Note IIST-PITN-193Service and Operations ManagementDel Super es una startup agregadora on line de supermercados creada en 2015, por dos emprendedores españoles. Se configura como una plataforma de e-commerce que ofrece la ventaja competitiva del same day delivery en el plazo de 1 hora dentro de cortas franjas horarias. En 2018 decide crear el servicio de B2B sobre la base Del Super y lo denomina SuperTech/delivery. Actúa como marca blanca y a coste variable de same day delivery para supermercados...Starting at €0.00
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Banco Popular: Impact of the Real Estate Cycle and the Sovereign Crisis in Spain - Teaching Note
Hernandez, Eva; Rahnema Alavi, Ahmad; Suárez, José LuisTeaching Note FT-102-EFinance, StrategyOn Sunday, September 30, 2012, Banco Popular's Board of Directors was summoned to an urgent meeting; the Board faced a difficult decision about the future of the bank. The results of the stress test performed by consultants and external advisors on a large part of the Spanish financial sector had been made public that Friday. According to the stress test, in an adverse macro scenario, Banco Popular would need ¿3.2 billion in additional capital ...Starting at €0.00
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Banco Popular: Impact of the Real Estate Cycle and the Sovereign Crisis in Spain
Hernandez, Eva; Rahnema Alavi, Ahmad; Suárez, José LuisCase F-892-EFinance, StrategyOn Sunday, September 30, 2012, Banco Popular's Board of Directors was summoned to an urgent meeting; the Board faced a difficult decision about the future of the bank. The results of the stress test performed by consultants and external advisors on a large part of the Spanish financial sector had been made public that Friday. According to the stress test, in an adverse macro scenario, Banco Popular would need 3.2 billion in additional capital to...Starting at €8.20
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Abengoa, S.A. ¿se debería ampliar capital a mediados de 2015?
Suárez, José LuisCase F-925Accounting and Control, Business Ethics and Corporate Social Responsibility, FinanceA mediados de 2015, Abengoa, S.A. estaba muy endeudada en opinión de analistas externos y de la propia dirección que había puesto en marcha un plan de limitación de nuevas inversiones y de venta de activos que parecía no estar dando buenos resultados. El endeudamiento era producto de un cambio de estrategia en la década anterior, de ser una empresa de servicios de ingeniería pasó a invertir en proyectos de infraestructuras. Abengoa mantuvo la act...Starting at €8.20
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WeWork´s Failed IPO: What Does the Future Hold for Financing Digital Tranformation
Suárez, José LuisCase F-952-EFinanceWeWork was highly successful in capturing funds through successive rounds of capitalization and expanding its businesses. It was one of the leading workspace proprietors in New York and London. The problem centered on the fact that its losses grew at the same pace as its sales and value in capitalization rounds. The high value of the company set the bar very high for its IPO, to the extent that it didn?t have necessary demand from investors.Starting at €8.20
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Neinor Homes (B): The Early Years as a Publicly Quoted Company
de Apellániz, Eduardo; Suárez, José LuisCase F-950-ECorporate Governance, FinanceThe case concerns the first IPO of a real estate developer in Spain, which took place in March 2017 after more than ten years without any being produced, and which was to be the largest in Europe. The residential development industry in Spain was recovering, and Neinor Homes, which aimed to set a new standard with a modern business model, a highly professional managerial team, and a strong investment in land, seemed to be poised to lead the buddi...Starting at €5.74