Search results
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Recupera, S.A.
Pancorvo, JorgeCase PAD-P-C-343Service and Operations ManagementDardo López-Dolz, propietario del negocio y persona emprendedora, afronta varias decisiones para conseguir que su empresa siga creciendo. Sin embargo, la naturaleza del servicio parte de una anomalía de las transacciones de compraventa: un deudor que no cumple sus obligaciones según lo convenido. La demanda tiene un comportamiento irregular, con expedientes de cobranza que varían según cada caso, y con exigencias operativas distintas por cad...Starting at €8.20
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vineyard vines and The Brotherhood of the Traveling Pants
Murray, Meghan; Loftus, Matthew; Dunklin, I.S.Case DARDEN-M-0909-EMarketingThis case, “vineyard vines and The Brotherhood of the Traveling Pants,” introduces students to a unique partnership in the social media advertising world. Preppy clothing powerhouse vineyard vines had a history of interacting with its customers by featuring user-generated content in its catalogs and on its website and decided to continue this tradition on social media by partnering with a group of fans called The Brotherhood of the Traveling Pant...Starting at €8.20
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Hamilton Won More Than Twitter
Murray, MeghanCase DARDEN-M-0912-EMarketingThe case is set in summer 2016, centered on the writer and performing star, Lin-Manuel Miranda, whose Broadway show Hamilton had grossed almost $75 million and won 11 Tony Awards. The musical’s cultural influence was buoyed by Miranda’s 578,000 Twitter followers; hundreds of celebrities from Oprah Winfrey to Jennifer Lopez had become ambassadors for the musical; and its impromptu #Ham4Ham live performances were engaging thousands of people on so...Starting at €8.20
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nibblr: Subscription Snacking in a Digital Market - Teaching Note
Murray, MeghanTeaching Note DARDEN-M-0874TN-EMarketingTeaching note for product M-0874Starting at €0.00
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Under Armour’s Willful Digital Moves - Teaching Note
Murray, Meghan; Saghian, MinaTeaching Note DARDEN-M-0910TN-EMarketingTeaching note for product M-0910Starting at €0.00
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Leading Change at PPF Corporation (B)
Liedtka, Jeanne M.Case DARDEN-BP-0499-ECorporate GovernanceThe B case continues the story of Stephen Oswald’s leadership by examining the actions he took during his first three years at the corporation. See also the A case (UVA-BP-0498).Starting at €5.74
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Scenario Planning
Liedtka, Jeanne M.; Chawla, Vikas; Wininger, James; Garrett, CarlTechnical Note DARDEN-BP-0501-ECorporate GovernanceThis note reviews the purposes, methods, and uses of scenario planning for strategic decision making under uncertainty.Starting at €8.20
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Charlottesville-Albemarle Legal Aid Society (C): 10 Years Later
Liedtka, Jeanne M.Case DARDEN-BP-0517-ECorporate GovernanceThis case series deals with the situation facing the director of the Charlottesville-Albemarle Legal Aid Society, a federally supported nonprofit organization chartered to provide legal services to low-income people involved in noncriminal cases. Legal Aid has entered a challenging time in its history: Funding is decreasing while demand for services is growing. The director is struggling with how to forge a new strategy for the organization in an...Starting at €5.74
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Competition and Collaboration in the PC Industry: The Evolution of a Value Chain (C)
Liedtka, Jeanne M.; Charan, Guru; Davis, Ryan M.; Moore, Elizabeth K.Case DARDEN-BP-0520-ECorporate GovernanceDell clung to the top spot among PC makers in 2006, when it shipped just over 38 million computers - only about 20,000 more than rival Hewlett-Packard (HP), which acquired Compaq in 2001. HP also reported gains in the fast-growing laptop segment, mostly at the expense of Dell. After HP and Dell, the next three largest PC makers in 2006 were all based outside the United States: Lenovo of China (which purchased IBM’s PC division in 2001), Acer of T...Starting at €5.74
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Ten Tools for Design Thinking
Liedtka, Jeanne M.; Ogilvie, TimothyTechnical Note DARDEN-BP-0550-ECorporate GovernanceThis technical note is part of a course module that focuses on teaching design-thinking skills and 10 tools to identify and implement innovation and growth opportunities. It can be taught to MBA, undergraduate, or executive groups. The note and its accompanying teaching note includes an explanation of why design thinking is a useful addition to a business curriculum, an outline for a 15-session course, a description of the 10 design tools taught,...Starting at €8.20