Search results
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Recupera, S.A.
Pancorvo, JorgeCase PAD-P-C-343Service and Operations ManagementDardo López-Dolz, propietario del negocio y persona emprendedora, afronta varias decisiones para conseguir que su empresa siga creciendo. Sin embargo, la naturaleza del servicio parte de una anomalía de las transacciones de compraventa: un deudor que no cumple sus obligaciones según lo convenido. La demanda tiene un comportamiento irregular, con expedientes de cobranza que varían según cada caso, y con exigencias operativas distintas por cad...Starting at €8.20
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From TV to Web: Content Strategies for Ads That Drive Online Sales
Teixeira, Thales S.Article ART-2643-EInnovation and Change, Knowledge and Communication, MarketingConsumers have become avid media multitaskers, moving seamlessly between their TVs and digital devices. Shorter TV commercials have reduced both the quantity and quality of consumer attention during prime-time viewing hours. In this new media environment, can TV advertising remain an effective means of promoting and selling products and services? In this article, the author draws upon his research to argue that TV advertising remains a powerful v...Starting at €8.20
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Sammy Snacks (C)
Hess, Edward D.Case DARDEN-OM-1398-EService and Operations ManagementAppropriate for use in courses on entrepreneurship, operations management, and managing a small business. Due to the cost, the CEO of Sammy Snacks is not happy with the board’s proposal that a sales manager be hired to focus full-time on wholesale sales to individual retail stores. But the board wants tells him if he does not want to hire a full-time salesperson, then he should come back with a strategic plan on how to grow the business quickly. ...Starting at €5.74
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Sammy Snacks (A)-(D) - Teaching Note
Hess, Edward D.Teaching Note DARDEN-OM-1177TN-EService and Operations ManagementTeaching note for product OM-1177Starting at €0.00
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Sysco Corporation
Hess, Edward D.Case DARDEN-S-0140-EStrategyAs a major player in a $200-billion market with only a 15% market share, SYSCO outperforms its industry competition. This execution champion and organic growth winner has figured out how to balance and manage tensions between decentralized entrepreneurial autonomy and centralized controls. But what makes SYSCO different is that its leaders have figured out, on a daily basis, how to keep everyone, from the CEO to the truck driver, focused on the d...Starting at €8.20
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McDonald's Corporation
Hess, Edward D.; Modica, ShizukaCase DARDEN-S-0147-EStrategyIn December 2007, McDonald’s had a market capitalization of $69.5 billion, and its stock price was hovering around its all-time high of $58-$60 since the last split, in February 1999. While McDonald’s was enjoying its five-year consecutive sales increases and high stock price, the management team was determined to improve customer experience, foster customer loyalty, and pave an enduring growth path into the future. Its big challenge remained how...Starting at €8.20
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Growth Is Much More Than Just A Strategy: It's A System
Hess, Edward D.Technical Note DARDEN-S-0197-EStrategyThis note states that growth research demonstrates that growth is much more than a strategy and it happens when the right kind of leadership, internal environment and processes come together to create a small-company-entrepreneurial soul in a large-company body. The Growth System Assessment Tool that illuminates the presence of growth inhibitors, nonalignment, and bad growth behaviors is discussed, and students are provided with a mini-assessment...Starting at €8.20
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United Parcel Service, Inc.: The Challenge of Protecting Organizational DNA
Hess, Edward D.; Ludwig, KatherineCase DARDEN-S-0238-EStrategyThis case explores the nature and strength of the UPS organization and presents the following question: With the increasing speed of change and competition in today’s global, digital economy, can UPS continue to pursue its dual strategies of operational excellence and adaptation while maintaining adherence to the employee-centric cultural policies that have been the foundation of its success for so long?Starting at €8.20
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Students Helping Honduras
Hess, Edward D.; Modica, ShizukaCase DARDEN-ENT-0105-EEntrepreneurshipA student-founded, student-led nonprofit organization dedicated to helping Hondurans escape from the cycle of poverty accomplished this by engaging college students in its projects from beginning to end. It operated with a yearly budget, augmented by student fundraisers and a grant from a private foundation. By the summer of 2008, it had three full-time employees living in Honduras and an ambitious business plan to expand its college chapters, in...Starting at €8.20
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C.R. Barger & Sons, Inc. (B)
Hess, Edward D.; Modica, Shizuka; Barger, EdCase DARDEN-ENT-0107-EEntrepreneurshipThe president of the PCO division at C.R. Barger & Sons has grown the division, so he now must consider whether to build a new PCO plant to accommodate future growth. The new plant would increase Barger’s production capacity allowing it to expand its concrete-production capacity from 40 to 200 cubic yards per day. The case examines the multifaceted strategy the president used to revitalize the division, and students can decide whether this large ...Starting at €5.74