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Malaysia Airlines: The Marketing Challenge after MH370 and MH17
Collection: Ivey Business School (Canada)Ref.: IVEY-9B15A028-EPublished: Jun 1, 2015Reviewed: Jun 1, 2015Format: PDFPages: 14Language: English - Case
Nestlé's Maggi: Pricing and Repositioning a Recalled Product
Collection: Ivey Business School (Canada)Ref.: IVEY-9B16A025-EPublished: Jun 9, 2016Reviewed: Jun 7, 2016Format: PDFPages: 9Language: English - Book Chapter
Principles of World-Class Execution: Winning in China
Collection: HBSP (USA)Ref.: HBS-4492BC-EPublished: Dec 18, 2007Format: PDFPages: 16Language: English - Book Chapter
The Next Advantage for Manufacturing: Winning in China
Collection: HBSP (USA)Ref.: HBS-4495BC-EPublished: Dec 18, 2007Format: PDFPages: 19Language: English - Book Chapter
Talent Holds the Key: Winning in China
Collection: HBSP (USA)Ref.: HBS-4498BC-EPublished: Dec 18, 2007Format: PDFPages: 18Language: English - Case
Talent@Tencent
Collection: HBSP (USA)Ref.: HBS-717500-EPublished: May 17, 2017Reviewed: Nov 2, 2018Format: PDFPages: 28Language: English - Case
China Lodging Group (A) (Spanish version)
Collection: HBSP (USA)Ref.: HBS-117S11Published: Jul 1, 2015Reviewed: Oct 14, 2016Format: PDFPages: 23Language: Spanish - Book Chapter
Changing Rules for Business Success: The Rising Bar for Execution in China
Collection: HBSP (USA)Ref.: HBS-4491BC-EPublished: Dec 18, 2007Format: PDFPages: 30Language: English - Book Chapter
Learning to Win in China's Many Markets
Collection: HBSP (USA)Ref.: HBS-4493BC-EPublished: Dec 18, 2007Format: PDFPages: 24Language: English - Book Chapter
Win in China-or Lose Everywhere
Collection: HBSP (USA)Ref.: HBS-4501BC-EPublished: Dec 18, 2007Format: PDFPages: 9Language: English