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The Goli Vada Pav — Fast Food of India (A)
Sonia Mehrotra; S. Ramakrishna VelamuriCase IVEY-9B12M005-EEntrepreneurship, StrategyGoli Vada Pav Pvt. Limited (GVPPL) identified an opportunity to brand one of Mumbai’s favourite fast foods — the vada pav. GVPPL’s founders saw a huge opportunity in the Indian fast food industry, which was highly unorganized and largely serviced by small-time local vendors. There was a need in the market for a hygienic, branded product and Goli Vada Pav was created to fill this void. GVPPL broke the stereotype of unhygienic, manhandled vada pav....Starting at €8.20
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Robert Bosch Engineering India: Plotting a Growth Strategy
Sonia Mehrotra; U. Srinivasa RanganCase IVEY-9B14M099-EStrategyThe general manager of an engineering solutions department at Robert Bosch Engineering India, a subsidiary of a major German supplier of automotive components, must expand his department from captive to non-captive (i.e., non-Bosch) business and grow rapidly. He believes that non-linear growth is feasible if he leverages competencies and talent built over the years within his division. He faces complex strategy execution challenges, including cha...Starting at €8.20
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SEWA (B): Ela Bhatt
Sonia Mehrotra; Oana BranzeiCase IVEY-9B14C019-EEntrepreneurship, Leadership and People Management, StrategySupplment to 9B14C018.Starting at €5.74
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SF Express: Data Wars
Xin (Shane) Wang; Jiaxin (Crystal) Wang; Willow YangCase IVEY-9B18E012-EInformation Technologies, StrategySF Express Group Co. Ltd. (SF Express) was a leading express delivery and logistics solutions provider in China. In May 2017, SF Express became involved in a dispute with the logistics-tracking platform Cainiao Network Technology (Cainiao), which was controlled by Alibaba Group Holding Limited. SF Express and Cainiao were the two largest players in China’s express delivery market. The dispute, which involved an SF Express–affiliated smart package...Starting at €8.20
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Naked Retreats: Evolution of a Brand
Huimin Tan; Xin (Shane) Wang; Fang Wan; Daiwei WuCase IVEY-9B18A059-EEntrepreneurship, Marketing, StrategyNaked Retreats, a hotel management company that adhered to a localized brand positioning strategy, made its debut in the Chinese hotel market in 2007. To allow customers to experience the restorative effects of closeness to nature, it launched Naked Stables, the first resort in China to have obtained a Leadership in Environmental Energy Design (LEED) Platinum certification. The founder of Naked Retreats, Grant Horsfield, was a South African who f...Starting at €8.20
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P.N. Gadgil Jewellers: Managing a Family Brand
Sonia Mehrotra; Uday SalunkheCase IVEY-9B20M008-EStrategyP. N. Gadgil Jewellers Private Limited, based in India, was formed from the most recent separation of the original Gadgil family business, whose origins dated back to the 18th century. The company's gold, silver, and diamond jewellery were all sold under the P. N. Gadgil (PNG) brand. The company expanded from six stores and revenue of ₹13 billion in 2012 to 26 stores and revenue of ₹21 billion in 2016. Although the company focused on professional...Starting at €8.20
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Junko Yoda and Her Collaboration to Address Sex Trafficking in Asia
Kanter, Rosabeth Moss; Schwetz, Juliane Calingo; Higgins, Patricia BissettCase HBS-314036-EIn 2011, Junko Yoda with Pam McCambridge launched CLinked, a venture aimed to reduce human trafficking of women and children for sexual exploitation. Since incorporation, they launched several different pilot programs in partnership with local non-governmental organizations (NGOs) in Lampung, Indonesia where they also encountered a number of challenges ranging from a lack of trust within the local community to diminishing financial resources. Yod...Starting at €8.20
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Uber: Managing a Ride in China (Spanish version)
Xiaoke Xu; Xin (Shane) Wang; Neil BendleCase IVEY-9B15AS047Marketing, StrategyAs the ride-sharing app, Uber, expands into China, it is confronted by government regulatory concerns and local competition, while also facing opportunities generated by a fast-growing emerging market and aided by local collaborators. Uber endeavours to take the lead in the market, but, as the newcomer, it needs to make many decisions. The case study highlights China’s online chauffeuring market and the challenges facing Uber. As students attempt...Starting at €8.20
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Manjushree Technopak Limited
Sonia Mehrotra; Arun PereiraCase IVEY-9B14M074-EEntrepreneurship, StrategyThe managing director, founder and promoter of Manjushree Technopak Limited, based in Bangalore, India, had exploited various market opportunities to establish his third venture, which over 20 years had become the largest manufacturer of polyethylene terephthalate bottles and preforms in Southeast Asia. His brother and sons had also joined the company, which was listed on the Bombay Stock Exchange, and were now co-directors under his leadership. ...Starting at €8.20
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The Goli Vada Pav — Fast Food of India (B)
Sonia Mehrotra; S. Ramakrishna VelamuriCase IVEY-9B12M006-EStrategyThis case is a supplement to The Goli Vada Pav — Fast Food of India (A).Starting at €5.74