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Six Ways Marketing Can Change the World
Collection: IESE (España)Ref.: ART-1540-EPublished: Sep 1, 2009Format: pdfPages: 8Language: English - Article
Pasaporte al éxito global
By IESE InsightCollection: IESE (España)Ref.: ART-2591Published: Sep 20, 2014Format: pdfPages: 5Language: Spanish - Article
Passport to Global Success
By IESE InsightCollection: IESE (España)Ref.: ART-2591-EPublished: Sep 20, 2014Format: pdfPages: 5Language: English - Teaching Note
Hero España: Desfíos para liderar el cambio. Nota del Instructor
Collection: San Telmo (España)Ref.: IIST-MITN-156Published: Aug 13, 2017Format: pdfPages: 22Language: Spanish - Case
Jumbo vs. Líder. La Batalla por el Mercado Chileno
By Martínez, J.Collection: ESE (Chile)Ref.: ESE-DC-C-ES-05-004Published: Nov 26, 2004Format: pdfPages: 29Language: Spanish - Case
Quatro (A): Lanzamiento en Chile
By Martínez, J.Collection: ESE (Chile)Ref.: ESE-DC-C-ES-05-005APublished: Mar 23, 2006Reviewed: Jun 9, 2008Format: pdfPages: 14Language: Spanish - Case
CMPC Celulosa S.A.
Collection: ESE (Chile)Ref.: ESE-DC-C-ES-07-014Published: Jun 2, 2007Format: pdfPages: 33Language: Spanish - Case
Amancio Ortega: un emprendedor
Collection: INCAE (Costa Rica - Nicaragua)Ref.: INCAE-31162Published: Sep 23, 2016Reviewed: Mar 31, 2017Format: pdfPages: 21Language: Spanish - Case
Guinness en Cruzcampo (B)
Collection: San Telmo (España)Ref.: IIST-DGI-144Published: Mar 1, 2004Format: pdfPages: 24Language: Spanish - Case
Grupo Gestiona
Collection: San Telmo (España)Ref.: IIST-MI-109Published: Aug 2, 2012Format: pdfPages: 24Language: Spanish