IESE (España)
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Los Agnelli y el Grupo Fiat: La historia de un imperio familiar - Nota del Instructor
Toninato F.; Tàpies, JosepTeaching Note DGT-39StrategyNota preparada para ayudar al instructor en el uso en clase de los casos DG-1475, DG-1476 y DG-1477: Los Agnelli y el Grupo Fiat: La historia de un imperio familiar (A, B y C).Starting at €0.00
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The Agnellis and the Fiat Group: The Story of a Family Empire - Teaching Note
Toninato F.; Tàpies, JosepTeaching Note DGT-39-EStrategyNote prepared as an aid to instructors in the classroom use of cases DG-1475-E, DG-1476-E and DG-1477-E The Agnellis and the Fiat Group: The Story of a Family Empire (A, B and C).Starting at €0.00
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Benati Solares - Teaching Note
Gallo, Iñigo; Belder, JenniferTeaching Note MT-40-EMarketingIn 2013, Benati's Sun Care Division raised the issue of whether to respond to the promotions its competition was holding. In spite of the fact that these promotions (now in their third consecutive summer) did not cause much harm to Benati's market share, the company had detected some dissatisfaction among the pharmacies, which were responsible for selling products to the end customer.Starting at €0.00
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Savannah Discovery Kenya - Teaching Note: Doing Well to Do Good
Anvari, Nava Emilia; Cobián, Diego; Liechtenstein, HeinrichTeaching Note ET-60-EEntrepreneurshipSavannah Discovery Kenya (SDK) is an ecotourism company that operates four camps in two of Kenya's wildlife conservancies. Their model is based on delivering top-notch safari experiences while leaving a positive footprint in the places where they operate. Through their long-term partnership with the Maasai people, Savannah Discovery seeks to bring together community empowerment and nature conservation. At the base of SDK's concept lies the funda...Starting at €0.00