IESE (España)
-
Forbind Systems (A): gestión de crisis desde el primer día...: Un CEO principiante y nuevo en la empresa debe capear el temporal en tiempos de crisis
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-10Entrepreneurship, Innovation and ChangeEste caso lo protagoniza una joven compañía tecnológica danesa respaldada por capital riesgo dedicada a la creación de software para la cadena de suministro. Para su propia sorpresa, Jacob, que acababa de incorporarse como vicepresidente de Ventas, fue nombrado director general de la compañía. Dejando a un lado el reto personal, pronto percibió que la empresa tenía problemas notables. Los contratos vigentes no eran óptimos para la empresa, el mod...Starting at €8.20
-
Forbind Systems (A): Crisis Management From Day 1...: A newly hired first-time CEO has to navigate his firm through a severe crisis
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-10-EEntrepreneurship, Innovation and ChangeThis Focus Case is about a young Danish VC-backed technology company in the supply-chain software sector. To his own surprise, Jacob "just hired as the new VP Sales" was unexpectedly made CEO of the company by the VCs. Beside the personal challenge, he quickly realized significant problems in the company. The current contracts in place were not optimal for the firm, the business model seemed wrong, and internationalization was an important issue....Starting at €8.20
-
Forbind Systems (B): The Way Forward... Back to Business
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-11-EEntrepreneurship, Innovation and ChangeThis case B about a young Danish VC-backed technology company in the supply-chain software sector trying to overcome a multitude of challenges related to this type of companies cannot be taught as a stand-alone case, but is a direct continuation of the FocusCase "Forbind Systems (A): Hired to Hell ´Crisis Management from Day 1´ [EFC-10-E]". This second part illustrated the decisions the CEO took with regard to strategy, business model, financing,...Starting at €8.20
-
Towards the Top End by Being Down Under: Haier's Acquisition of Fisher & Paykel Appliances
Reiche, Sebastian; Lee, Yih-Teen; Sánchez-Runde, CarlosCase DPO-420-EDecision Analysis, Entrepreneurship, Leadership and People ManagementHarry Hou, director and owner of the Oceania microenterprise for Haier Group, a leading multinational consumer electronics and home appliances company headquartered in Qingdao, was contemplating the future of the group's acquisition of Fisher & Paykel Appliances (FPA). A delegation of Haier representatives, with whom he had spent the day discussing collaborations between Haier and FPA, had just left, allowing him a few moments to reflect on the p...Starting at €8.20
-
Forbind Systems (B): salir adelante... Vuelta al trabajo
Prats, Mª Julia; Sosna, Marc; Darsch, DaveFocused Case EFC-11Entrepreneurship, Innovation and ChangeEl caso B sobre una joven compañía tecnológica danesa respaldada por capital riesgo dedicada a la creación de software para la cadena de suministro, que intenta superar un gran número de dificultades asociadas a esta clase de empresas, no puede impartirse de forma aislada, pues es una continuación directa del caso "Forbind Systems (A): ¡Menudo ascenso! Gestionar la crisis desde el primer día" [EFC-10-E]. En esta segunda parte se comentan las deci...Starting at €8.20